Contractor Direct Response Email Strategist

Direct Response Email Marketing Strategist

We're looking for a true strategist with a strong history of direct response copywriting. Consistently turn cold or lukewarm lists into booked calls without burning out the audience.

Responsibilities:

• Create, write, and manage a weekly flow of emails to nurture, educate, and book strategy calls.
• Manage email content calendar, plan campaigns, write value-packed emails.
• Send weekly reports on performance (opens, clicks, unsubscribes).
• Own entire email strategy (value emails, booked call pushes, event sequences, re-engagement flows, segmentation testing).
• Work closely with the founder to create and deploy better campaigns.
• Own & execute a strategic email calendar to warm leads, book calls, and build trust.
• Proactively test, learn, and iterate on email content to improve conversions.
• Monitor and maintain list health, reporting on key metrics (booked calls, CTR, unsubscribes, deliverability).

Key Performance Indicators (KPIs):

• Qualified Booked Calls per 10,000 Emails Sent: 1-2
• Monthly Booked Calls from Email: 50-75 baseline, 100+ stretch goal
• Open Rate: 35-45%
• Clickthrough Rate (CTR): 2-4%
• Booking Conversion from Clicks: 5%+
• Unsubscribe Rate: <3.71% per month

Compensation:

Base retainer of $4,000+ per month, plus performance-based bonuses ($55 per qualified booked call). Annual holiday bonus.

Requirements:

• Proven experience in direct response email campaigns.
• Ability to write in a casual, clear, and engaging voice.
• Understanding of list segmentation, nurture sequences, and CTAs.
• Experience with email platforms (Go High Level, ConvertKit, etc.).
• Strong understanding of email performance data.
• Organized and self-managing.
• Strategic thinking skills.

Preferred Skills:

• Freelance industry experience
• Coaching, consulting, or service-based business experience
• Advanced segmentation & personalization
• SMS or short-form ad copy experience

What is the last date for applying to the job?

Which countries are accepted for this remote job?