Temporary Head of Marketing Communications Imaging International

GE HealthCare is looking for a Head of Marketing Communications (Marcom) Imaging International. This is a maternity cover from September 2025 to April 2026 (7 months). We are open to consider candidates interested in a fix-term GEHC contract or an interim assignment. This role is remote based anywhere in Europe.

He/she will focus on:

• Leading the International Imaging Modality Marcom team.
• Developing Imaging Marcom strategies to enhance brand visibility and increase awareness.
• Campaign Management: Planning, executing, and overseeing Imaging Marcom campaigns across various channels.
• Leveraging Imaging content sharing with Channel Partners across the Zones and on the different platforms.
• Ensuring an efficient and optimized flow of Imaging content across the Internation region for Channel Partners.
• Creating adaptable content modules that can be repurposed across various platforms and formats.
• Streamlining content creation, approval, and distribution to enhance efficiency and reduce time-to-market.
• Tracking Imaging campaign ROI and business outcomes.

Enhancing proficiency in Generative AI such as:

• AI-Driven Content Creation: Leveraging generative AI tools to produce high-quality content at scale.
• Ethical AI Application: Ensuring AI-generated content adheres to ethical standards.
• Continuous Learning: Stay updated on AI advancements to effectively integrate new technologies.

Qualifications/requirements:

• Leadership: Inspiring and guiding team members.
• Strategic Thinking: Ability to develop and implement comprehensive Marcom plans.
• Creativity: Innovative thinking to create engaging and impactful marketing campaigns.
• Project Management: Strong organizational skills to manage multiple projects.
• Analytical Skills: Proficiency in analyzing data and metrics.
• Marcom: Proven Marcom expertise.
• Brand Management: Understanding of brand positioning.
• Collaboration: Ability to work effectively with cross-functional teams.
• Adaptability: Flexibility to adapt to changing market conditions.
• Budget Management: Skills in managing marketing budgets.
• Fluent in English

Desired Characteristics:

• Ability and proven experience with strategic mindset.
• Problem solving, ability to exercise sound judgment.
• Data analysis, reporting and business intelligence.
• Excellent team and project management skills.
• Flexibility, ability to change priorities quickly.

What is the last date for applying to the job?

Which countries are accepted for this remote job?