We are seeking a creative and experienced DTC UX/UI Designer to join our team. The ideal candidate will be passionate about designing intuitive, engaging, and seamless user experiences for our customers. You will work closely with cross-functional teams to bring our brand vision to life, optimize our e-commerce platform, and ensure a consistent and enjoyable user journey.
Key Responsibilities:
- Conduct user research to understand customer needs, behaviors, and pain points specific to the DTC model.
- Develop and maintain information architecture, wireframes, and prototypes to support design decisions.
- Design visually appealing and user-friendly interfaces for our website and mobile applications.
- Collaborate with marketing, product, and development teams to ensure design consistency and alignment with brand guidelines.
- Optimize the customer journey from product discovery to post-purchase engagement, with a focus on conversion rate optimization (CRO).
- Conduct usability testing and gather feedback to iterate and improve design solutions.
- Ensure responsive design and functionality across various devices and platforms.
- Create and maintain design documentation, including style guides and design specifications.
Qualifications:
- Bachelor's degree in Design, Human-Computer Interaction, or related field, or equivalent work experience.
- 3+ years of experience in UX/UI design, preferably with a focus on e-commerce or DTC brands.
- Proficient in design tools such as Sketch, Adobe XD, Figma, or similar.
- Strong portfolio showcasing a range of UX/UI design projects, with a focus on DTC or e-commerce.
- Excellent understanding of user-centered design principles and best practices.
- Experience with usability testing and user research methodologies.
- Strong visual design skills and attention to detail.
- Ability to work collaboratively in a fast-paced, agile environment.
- Strong communication and presentation skills.
Benefits:
- Competitive salary and benefits package.
- Opportunity to work with a dynamic and innovative team.
- Flexible working hours and remote work options.
- Professional development and growth opportunities.
- A collaborative and inclusive work environment.