Full-Time Copywriter

Ro is on a mission to change the healthcare industry. Want to join us? We're looking for a sharp, creative Copywriter to join our growing in-house marketing team.

You'll write copy that connects, turning complex health topics into clear, compelling content that meets people where they are. We're looking for someone with 3-4 years of experience and the writing chops to build data-informed copy that empowers folks to make proactive, informed decisions about their health.

You believe brand creatives can play a key role in making neutral, clinically sounding health info accessible to all. You'll partner closely with various teams to ideate and produce gutsy, thoughtful content for Ro’s growing portfolio of care verticals.

This is a hands-on role where you'll flex your writing and strategic thinking skills daily.

Our team culture is by creatives, for creatives. We take the work seriously, not ourselves. So when we say "come as you are," we mean it.

What You'll Do

• Write clear, engaging copy across social, web, email, product, and more
• Concept and develop ideas alongside the whole team. At Ro, we’re all collaborative creators.
• Bring a can-do attitude where no task feels too small to get done correctly
• Implement Ro's distinctive brand voice, balancing the evocative with the empathetic
• Use insights to inform conversion-focused copy and optimize performance
• Collaborate with cross-functional teams on launches, campaigns, and initiatives
• Keep your finger on the pulse of digital culture and contemporary creative – and help Ro stay ahead of the curve
• Partner with Legal and Medical to ensure content is compliant, accurate, and trustworthy
• Be curious and passionate about Ro’s mission to help folks meet their health goals

What You Bring

• 3-4 years of copywriting experience (DTC or health-related preferred)
• A portfolio that shows strong, versatile writing across multiple formats
• Passion for creating smart, human, high-impact content
• Familiarity with digital platforms – especially TikTok, Instagram, and email
• Strong editing and proofreading skills; grammar matters to you
• Multi-tasking + the ability to adapt to shifting priorities and move fast without sacrificing quality
• Comfortable working cross-functionally and collaboratively
• Curiosity, initiative, and a point of view

Bonus Points For

• Experience with performance marketing or brand + growth hybrid teams
• A love for testing and iterating – headline A/B testing? You're in!
• A sharp eye for trends and creative inspiration beyond your usual feed

We've Got You Covered

• Full medical, dental, and vision insurance + OneMedical membership
• Healthcare and Dependent Care FSA
• 401(k) with company match
• Flexible PTO
• Wellbeing + Learning & Growth reimbursements
• Paid parental leave + Fertility benefits
• Pet insurance
• Student loan refinancing
• Virtual resources for mindfulness, counseling, and fitness

We welcome qualified candidates of all races, creeds, genders, and sexuality to apply.

The target base salary for this position ranges from $81,200 to $108,500, in addition to a competitive equity and benefits package (as applicable).

Ro recognizes the power of in-person collaboration, while supporting the flexibility to work anywhere in the United States. For our Ro’ers in the tri-state (NY) area, you will join us at HQ on Tuesdays and Thursdays. For those outside of the tri-state area, you will be able to join in-person collaborations throughout the year (i.e., during team on-sites).

At Ro, we believe that our diverse perspectives are our biggest strengths – and that embracing them will create real change in healthcare.

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