Full-Time Copywriter (IGaming)

Create unique, high-quality, and relevant content for various formats, including email campaigns, push notifications, banners, in-app messages, promo descriptions, and landing page materials.

Translate all copy to Kazakh: Accurately translate and localize content into Kazakh, ensuring natural, culturally appropriate language that resonates with the target audience.

Adapt content to Kazakh culture: Ensure content aligns with Kazakh cultural nuances, traditions, and values, incorporating local idioms and market trends to enhance user engagement.

Adapt content to regional specifics: Adapt content to suit regional specifics and local market trends in Kazakhstan, ensuring relevance and appeal.

Ensure accuracy: Ensure grammatical, spelling, and stylistic correctness of texts.

Collaborate: Collaborate closely with CRM content managers, designers, and other cross-functional team members to deliver cohesive campaigns.

Work with CRM tools: Work hands-on with CRM tools to place and format localized copy accurately and efficiently.

Manage multiple projects: Manage multiple projects and deliver high-quality content within tight timelines, maintaining consistency and attention to detail.

Monitor performance: Monitor content performance and user feedback to refine and optimize future content strategies.

Native Kazakh language skills: Native Kazakh language skills (excellent grammar and writing proficiency).

Experience: 2+ years of experience in copywriting, content marketing, or localization—ideally in the iGaming or betting industry.

Content adaptation: Strong skills in adapting marketing and promotional content.

Digital communication: Understanding of digital communication best practices.

CRM systems: Experience with CRM systems (e.g., Braze, HubSpot) and basic Excel/Google Sheets proficiency.

Attributes: Detail-oriented, responsible, and deadline-driven.

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