Contractor Healthcare Marketer
Blend360 is hiring a remote Contractor Healthcare Marketer. The career level for this job opening is Experienced and is accepting San Francisco, CA based applicants remotely. Read complete job description before applying.
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Our Fortune 100 financial services client is seeking an experienced Healthcare Marketer to support the launch of a new suite of B2B commercial payment solutions designed for hospitals and healthcare organizations.
Hands-on, strategic consulting role focused on creating and executing targeted campaigns to drive awareness and generate qualified leads for the sales team.
Unique opportunity to shape the go-to-market strategy for a newly formed healthcare vertical.
Work closely with the Head of Segment, creative agency partners, and internal stakeholders to build and launch impactful marketing initiatives.
Help shape how the healthcare industry modernizes its payment systems.
Location: Fully remote within the U.S.
Duration: Approximately a 6-month consulting assignment with the possibility of extension.
Benefits: Health, Vision, Dental, 401K plan, Life Insurance, Pretax Commuter Benefits, and a supportive team.
- Campaign Development & Execution: Design and execute targeted B2B marketing campaigns focused on the healthcare industry. Leverage channels like LinkedIn, paid media, industry publications, and healthcare events.
- Content Strategy & Creation: Oversee development and execution of healthcare-specific marketing collateral (e.g., brochures, one-pagers, digital content). Manage the relationship with external creative agency.
- Event Marketing Support: Support industry events and ensure cohesive messaging across touchpoints.
- Lead Generation & Sales Alignment: Build campaigns to drive qualified leads and coordinate handoff to the sales team.
- Stakeholder Collaboration: Collaborate with internal teams for campaign alignment. Participate in regular check-ins and provide feedback.
Required Experience:
- 5+ years of experience in B2B marketing, with a strong background in healthcare.
- Deep understanding of healthcare organizations, hospital systems, or hospital procurement processes.
- Experience running demand generation campaigns across digital and traditional channels.
- Strong project management skills and experience working with creative agencies.
- Excellent communication and content review skills.
- Comfortable working independently.
Preferred Experience:
- Experience working with companies like McKesson, Cardinal Health, or directly with hospital procurement teams.
- Familiarity with healthcare trade publications, industry events, and thought leadership channels.
- Prior exposure to B2B financial products or commercial payment solutions (training will be provided).
Compensation: $65.00 - $70.00 per hour.
Diversity: BLEND360 is committed to equality in the workplace.