Full-Time Lead Strategist, Email

Lead Digital Strategists provide advanced support to client email programs, along with some intermediate leadership, working within a pod.

This role manages multiple client email programs and develops advanced skills in email copywriting, creative development, production, reporting, and client management.

Key Responsibilities

1. Content Creation: Oversees content creation. Delegates to junior podmates and reviews/provides guidance.
2. Content Review & Approval: Oversees/delegates review, revision, editing, and approval process.
3. Email Production: Oversees production; delegates, provides guidance, and codes/produces emails (with limited supervision).
4. Reporting: Oversees reporting; delegates, guides, and pulls/interprets data and metrics for email performance.
5. Landing Page Setup: Oversees donation form and landing page setup; delegates, guides, and sets up landing pages (with little to no supervision).
6. Client Meetings: Attends, contributes to, and sometimes leads client meetings; manages parts/all of client agendas, content assembly, and delivery.
7. Email Calendars: Develops email content calendars optimized for client email programs; considers important dates and anticipated developments.
8. Client Onboarding: Takes the lead in onboarding new clients.
9. Client Projections/Reporting: Contributes to client projections or complex reporting requests.
10. New Business Proposals: Contributes to new business proposals.
11. Project Management: Project manages client work (with minimal supervision).
12. Brainstorming and Meetings: Frequently participates in internal team meetings and brainstorms.

Requirements

• Experience: 3+ years in email fundraising (or similar)
• CRM Proficiency: Mastery of 3+ CRMs/fundraising platforms
• Email Writing: Mastery of email writing for fundraising
• Technical Skills: Proficiency in HTML, CSS, and SQL
• Client Management: Ability to manage large clients independently
• Data Analysis & Testing: Enthusiasm for data and testing fundraising content

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