Contractor Marketing Manager

About You (Our Ideal Candidate)

• You're the rare full-stack tech marketer who can talk cloud or infra automation one minute and tagline copy the next.
• Piloted a small but strong team and you know how to coach talent without micromanaging.
• Launched B2B cloud or infrastructure brands into the US market from Europe.
• Thrived in environments where the mission is to simplify multi-cloud and data-center management and kill complexity for engineers.
• Turned LinkedIn and other online assets into a demand-gen engine, not just a vanity metrics board.
• Run events and partner activation programs as a growth driver for the company.
• Live in Romania or the wider Balkans or Eastern Europe, happy to sync for daily stand-ups during US PST mornings or noon.

Top Objectives (first 12 months)

• Brand Lift: Position Kumorai as a top-3 mentioned multi-cloud platform among DevOps / NetSec audiences.
• Create a marketing plan for 2025/2026 based on market research, customer journey mapping.
• Co-create educational and client activation assets (sales decks, landing pages, tutorials, videos and knowledge centers.
• Demand Gen Pipeline: Create pipeline and generate demand via webinars, email nurtures, and targeted content.
• Content Velocity: Ship a minimum of 2 thought-leadership assets/month and 8 micro-posts/week across team channels.
• Launch a newsletter that will resonate with CIOs, CTOs and system admins/network partners.
• Ops Excellence: Design and roll out a marketing-to-sales SLA (lead scoring + routing) that cuts average lead-to-demo time.

Other Responsibilities

• Own the brand presence end-to-end website messaging, visual identity, tone of voice.
• Create and capture demand: manage paid, organic, email, and event campaigns that feed the sales funnel.
• Run the webinar program: from speaker wrangling to post-event nurture.
• Grow our mailing list.
• Coordinate agencies & vendors and negotiate contracts to hit ROI targets.
• Press & analyst relations draft releases, land at least 4 industry mentions/quarter.
• Marketing analytics & budget ownership; present monthly performance dashboards to the exec team.

Requirements

• 5+ years in B2B tech marketing, with 2+ years leading a team.
• Technical depth in cloud computing, network automation, or data-center infrastructure.
• Fluent English (written & spoken); other European languages a plus.
• Based in Romania/Balkans (or able to work there legally) with reliable overlap to US PST (16:00 - 20:00 EET).
• Hands-on experience with webinar platforms and demands.
• Data-driven mindset comfortable building dashboards and talking CAC, LTV, and SQL queries.
• Proven track record of scaling high tech audiences and launching net-new product narratives.

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