Contractor Senior Consumer Product Marketing Manager
Instacart is hiring a remote Contractor Senior Consumer Product Marketing Manager. The career level for this job opening is Senior Manager and is accepting USA based applicants remotely. Read complete job description before applying.
Instacart
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Transforming the grocery industry. At Instacart, we invite the world to share love through food, because we believe everyone should have access to the food they love and more time to enjoy it together.
We deliver an essential service, offering safe and flexible earning opportunities to Instacart Personal Shoppers. We're building the team to help push our shopping cart forward.
About the Role - We are looking for a dynamic product marketer to bring anticipated consumer features and products to market. This person will partner with the product team to design, ideate, paint the vision, and then bring it to market.
Responsibilities:
- Develop and execute comprehensive go-to-market strategies.
- Craft compelling positioning and messaging.
- Collaborate across product, marketing, and design teams.
- Drive consumer research to inform strategies.
- Partner with paid media teams for scalable growth initiatives.
- Define KPIs, analyze results, and optimize plans.
- Collaborate with senior leadership and cross-functional stakeholders.
- Amplify product launches and build awareness.
- Own metrics and design strategies to drive desired growth.
About You:
- 7-10 years of consumer product marketing experience.
- Strong go-to-market planning, positioning, and consumer insights skills.
- Cross-functional collaboration experience.
- Data-driven, analytical mindset.
- Exceptional communication skills.
- Project management skills.
- Leadership experience.
- Experience collaborating in high-growth environments.
Ideal Candidate: Proven leader with deep product marketing expertise.