Full-Time Senior Copywriter
Synchrony Group is hiring a remote Full-Time Senior Copywriter. The career level for this job opening is Experienced and is accepting West Chester, PA based applicants remotely. Read complete job description before applying.
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Synchrony Group
Job Title
Senior Copywriter
Posted
Career Level
Full-Time
Career Level
Experienced
Locations Accepted
West Chester, PA
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Job Details
The Senior Copywriter plays a fundamental role in the content development process, partnering with internal teams and clients on the writing and execution of innovative healthcare and pharmaceutical marketing initiatives for healthcare professional (HCP) and patient audiences. This individual understands client challenges and industry trends; demonstrates a firm understanding of relevant therapeutic areas and assigned products; and supports the strategic and creative direction of all deliverables while ensuring a high degree of medical accuracy.
Job Duties
- Partner with internal teams to turn complex data into engaging and meaningful copy for a variety of audiences, including HCPs, patients/caregivers, and internal client audiences (e.g., sales representatives)
- Develop original content for deliverables across digital and print media (e.g., product brochures, emails, social media, banner advertisements, videos, websites, core visual aids)
- Collaborate with Creative personnel leads to help establish the creative vision and refine graphics and layouts for all pieces
- Engage with clients to understand their brand(s), key messages, and creative vision; explore and develop innovative ideas appropriate to client marketing strategies
- Demonstrate a firm understanding of the therapeutic areas, target audiences, and strategy for various products, with the flexibility/adaptability necessary to function on various therapeutic teams
- Ensure high quality and degree of accuracy with thorough referencing and annotation of all materials
- Incorporate internal and client feedback, comments, and changes to manuscripts and layouts while maintaining the integrity and purpose of the material
- Contribute to maintenance of up-to-date style guides and core claims documents
- Present work and provide rationale in internal and client content and creative reviews or meetings
- Work with internal teams (e.g., Project Management) to develop and adhere to logical and attainable timelines for project completion
- Follow internal and client processes and procedures with regard to workflow, development of deliverables, and adherence to industry best practices
- Maintain a proactive approach on initiatives for existing and prospective clients
- Attend client and partner meetings, including promotional review committee meetings as needed, to support development or delivery of content and creative
Internal and External Relationships
- Collaborate with internal and external personnel to produce quality work within established timelines
- Work as part of a team to ensure that it is meeting company goals and objectives and adhering to corporate values
- Communicate effectively both verbally and in writing with colleagues, clients, and others
- Exhibit professional manner in dealing with others; work to maintain constructive working relationships
Key Competencies
- High level of integrity, ethics, confidentiality, and accountability
- Ability to manage outcomes to win-win resolution
- Sound planning, prioritization, and execution skills
- Ability to think in abstract terms, make connections between unrelated ideas, formulate innovative concepts, and add value to brainstorming sessions
- Ability to write for cross-channel platforms (i.e., print, digital)
- Excellent verbal and written communication skills
- Well-developed organizational skills; ability to work under time constraints
- Flexibility and adaptability to change
- Proficiency in Microsoft Office and Adobe applications
- Familiarity with user experience (UX) best practices
- Keen understanding of the importance of partnership between Creative and Copy
- Effective attention to detail and high degree of scientific and medical accuracy
- Ability to creatively and strategically overcome challenges or obstacles
- Firm understanding of pharmaceutical legal/regulatory review process
- Ability to work independently; self-motivated
- Ability to participate and interact effectively on a team
- High energy level and team player
Requirements
- Bachelor’s degree
- 3-5 years of pharmaceutical agency copywriting experience
- Experience writing for both HCP and consumer audiences
- Solid understanding of marketing and advertising principles
Skills
FAQs
What is the last date for applying to the job?
The deadline to apply for Full-Time Senior Copywriter at Synchrony Group is
13th of August 2025
. We consider jobs older than one month to have expired.
Which countries are accepted for this remote job?
This job accepts [
West Chester, PA
] applicants. .
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