Full-Time Sr. Copywriter

When you love what you do, it won’t feel like work. Who says your calling and career have to be mutually exclusive? People who join us are drawn to our agency because of their passion for and commitment to truly cutting-edge and incredible work – they stay for our ethos of wecentricity, the community and collaboration we foster. Launching clients’ treatments. Changing patients’ lives. Advancing creativity and strategy, improving results and outcomes. We do our best work when it’s fueled by purpose and comprised of the unique perspectives and abilities of Effectors across the globe.

Here, cooperation and wecentricity are what we champion. Are you a self-effacing rock star? A sensible diva? A down-to-earth maestro? We have a stage for you.

Who we are:

The mission of the Copy team is to be impossible to ignore through our dynamic collaboration and aligned focus of changing the standard of care for our clients.

Who you are:

A Senior Copywriter combines exceptional conceptual skills with a well-honed understanding of effective communication. Works with art director and other team members to conceive and execute persuasive concepts consistent with brand strategy, client guidelines, and industry regulations for a diverse set of media.

Essential Functions:

• Independently drafts content outlines, organizes content, and solicits internal/client buyoff.
• Liases with medical and strategy partners to ensure deliverables pass clinical muster and support brand objectives.
• Partners with an art director to develop compelling creative concepts.
• Researches competitive campaigns to differentiate concepts.
• Meets with ACD to check-in on concept development and receive critique.
• Presents work internally and to clients.
• Articulates the story and strategy of the brand.
• Has full knowledge of assigned products, competition, and market dynamics.
• Articulates how disease/product works and brand story for assigned brands & key competitors.
• Focuses on details, but develops an understanding of client objectives, target audiences, milestones, competitive landscape, clinical background, and key performance metrics.
• Provides conceptual content or content strategy for new business pitches.
• Proactively seeks to understand the greater agency process and function of each department.

Qualifications:

• Bachelor’s degree (English, Communication, or related science, ideal).
• 5+ years of relevant experience (healthcare/pharma ideal).

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