Full-Time Vice President, Medical Services

Vice President (VP), Medical Services provides scientific and strategic leadership and support for the Medical Services department and directly leads medical strategy for all marketing and medical communications activities to create world-class medical and scientific content. The VP, Medical Services also represents the department at all internal functions requiring expert input, represents the company at client meetings at which scientific expertise is needed for the planning or acquisition of future projects, and interacts with clients, faculty, clinical experts, and patients to lead strategic and scientific activities in support of marketing and medical communications initiatives.

Through functional leadership, the VP, Medical Services ensures the professional development of Medical Services department personnel, including employee recruitment, mentorship, and retention.

The VP, Medical Services also performs all duties and responsibilities of the Medical Director role, as needed (e.g., for assigned accounts).

Job Duties

1. Continuously assess department workflow to efficiently allocate resources and roles and responsibilities, working with other members of management as appropriate
2. Assess, improve, and implement processes, procedures, and systems to increase departmental efficiency and effectiveness and optimize quality
3. Ensure adherence to all internal processes and procedures with regard to workflow and development of deliverables
4. Take a proactive approach to problem-solving to assist in implementation and delivery of tactics according to predetermined timelines and budgets
5. Partner with Project Management to anticipate resourcing needs and establish a plan to ensure all upcoming work is appropriately resourced.
6. Maintain up-to-date knowledge of industry developments as well as medical scientific information across relevant therapeutic areas, products, and competitors through monitoring of relevant literature and news feeds; communicate to the internal client teams and potentially external client teams
7. Ensure the professional development and training of Medical Services department personnel, including employee recruitment, mentorship, and retention
8. Work with internal team members to ensure they are striving toward meeting company goals and objectives and adhering to corporate values
9. Medical Services
10. Lead medical contributions and communications related to client and product content development across all clients and new business initiatives
11. Conceptualize innovative initiatives to support promotional and product strategy while maintaining scientific integrity
12. Take responsibility for tactical communication activities for all assigned therapeutic areas and products
13. Oversee and directly develop clinical content, including hands-on writing and annotation of content, for print and digital advertising campaigns, disease state and branded presentations, advisory boards, speaker programs, webcasts, videos, websites, and other multimedia initiatives
14. Effectively communicate complex medical and scientific concepts in a clear, engaging, audience-appropriate manner
15. Ensure scientific integrity, accuracy, and clinical relevance of all materials
16. Support projects toward development across multiple brands
17. Review, analyze, and interpret current product literature and leverage information to support promotional claims
18. Interpret and apply clinical data; use clinical expertise to benchmark client versus competitor products
19. Assume final responsibility for content of assigned projects, including relevance, technical accuracy, audience appropriateness, storytelling, and strategy
20. Present and appropriately defend content and strategy to client review committees for approval and apply resulting comments while maintaining the integrity and purpose of the material
21. Generate strategically sound project ideas and maintain a proactive approach on initiatives for existing and prospective clients
22. Direct and support internal and external Medical Directors and Medical Writers on assigned projects
23. Work in conjunction with Account Services and Project Management to develop logical and attainable timelines for project completion
24. Attend professional meetings and congresses to remain abreast of the most up-to-date therapeutic area and competitive landscape information
25. Attend and facilitate advisory board meetings with clinical experts; note, synthesize, and interpret discussions for conversion into actionable strategy and tactics
26. Work with Account Services in conducting healthcare professional and patient interviews as part of market research and augment dialogue by delving into medical issues to more clearly define attitudes and behaviors
27. Internal and External Relationships
28. Work with and support Medical Strategy to represent Synchrony at internal functions requiring expert input and support strategy and scientific/medical components of annual planning and new-business development initiatives
29. Work with and support Creative Strategy to develop and support medical education events and activities (e.g., educational webinars, symposia, videos)
30. Be a positive force for enhancing the work culture, consensus-building, and internal communications
31. Build effective working relationships with internal team members across functional departments
32. Foster and develop collaboration among departments, internal groups, and individuals to ensure innovative and collaborative solutions to client needs
33. Establish, foster, enrich, and maintain strong relationships with clients and clinical experts; inspire client confidence
34. Collaborate with senior management and internal and external personnel from all disciplines regarding communication strategies for new business opportunities and existing work
35. Communicate and collaborate with clinical experts on programs to meet strategic objectives through relationship building, advocacy development, and use of scientific expertise
36. Business Development
37. Support new business teams to ensure data are medically sound and teams are well informed about all medical aspects of the product
38. Support the development of new business presentations by analyzing and synthesizing literature, pharmacologic attributes, clinical data, product profile and strategy, and market research into strategic application
39. Represent Synchrony at capabilities presentations and other new business–related meetings as a full-time, permanent resource that has had extensive medical training and clinical expertise relevant to domestic and international markets
40. Work with Account Services to conduct healthcare professional and patient interviews as part of qualitative research for new-business presentations and augment dialogue by delving into medical issues to more clearly define attitudes and behaviors
41. Identify and recommend potential faculty and participants for medical meetings/presentations, speaker participation, and advisory roles based on strategic direction and therapeutic expertise
42. Key Competencies
• High level of integrity, ethics, confidentiality, and accountability
• Sound strategic and analytical thinking, planning, prioritization, and execution skills
• Well-developed professional communication skills, including written and interpersonal
• Exceptional organizational skills with adeptness at multitasking
• Ability to coordinate and execute multiple tasks in a fast-paced environment to serve many therapeutic teams and meet project goals
• Flexibility and adaptability to change; ability to work under time constraints
• Effective attention to detail and high degree of scientific and medical accuracy
• Effective cross-functional leadership skills
• Ability to oversee and manage priorities and workflow to ensure high-quality project execution according to project timelines and budgets
• Ability to provide direction and developmental support to direct reports in preparation for future positions; provide challenging and stretching assignments; push tasks down to empower others; share ownership and visibility
• Well-defined sense of diplomacy, including solid negotiation, conflict resolution, and people management skills
• Ability to manage outcomes to win-win resolution
• Ability to identify key issues and to creatively and strategically overcome challenges or obstacles
• Ability to interact effectively in a team environment
• Proficiency in Microsoft Office applications (Word, PowerPoint, Excel, Outlook)
• Strong presentation and persuasion skills

Requirements

• PhD, PharmD, or MD
• Minimum of 10 years in direct content development role in some combination of advertising, marketing communications, and medical communications with substantial experience leading at least 4 of the following activities: advertising campaigns, pharmaceutical product launches, promotional education activities, disease education campaigns, promotional medical/marketing initiatives, digital and interactive programs, advisory boards, key clinical expert identification and development
• Specific industry or therapeutic expertise

Working Conditions

• Ability to travel as client needs require
• Ability to commit to extra and/or nontraditional hours as client needs require

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