Full-Time Consumer Insights & Market Research Manager

About UsMonarch quickly became one of the premier ways to manage financial life. Customers love the product. Our users feel more confident in their finances.

About the RoleWe are seeking a Staff or Principal-level Researcher to join as our first Consumer Insights Researcher. You'll understand our target audience, position Monarch effectively, and ensure the best user experience.

Responsibilities

• Drive qualitative and quantitative research to understand target audience needs, motivations, and behaviors.
• Plan and execute research employing various methods (surveys, interviews, diary studies).
• Synthesize research into insights to influence product and marketing strategies.
• Lead user segmentation and demographic research to create user personas.
• Analyze user data (age, income, financial goals) to tailor product features.
• Conduct deep-dive research into funnel drop-offs, engagement challenges.
• Assist marketing in developing resonant messaging.
• Translate findings into actionable insights for product strategy, positioning, and expansion.
• Test prototypes, user flows, and features, iterating on concepts based on user feedback.
• Run usability tests and feedback sessions.
• Execute research findings into actionable product changes, marketing strategies, and business decisions.
• Be the voice of the customer.

Ideal Candidate

• 6+ years insights/research experience, balancing qual and quant.
• B2C tech experience.
• Expertise in writing screeners, surveys, and guides.
• Hands-on experience with survey tools, recruitment.
• Proven experience using insights to inform product, brand strategy.
• Strong analytical skills, interpreting qualitative and quantitative insights.
• Understanding of industry trends and best practices.
• Entrepreneurial spirit and scrappy attitude.
• Excellent communication, cross-functional collaboration skills.

Benefits

• Work remotely.
• Competitive compensation and equity.
• Stipend for setting up your ideal work environment.
• Medical, dental, vision benefits (Full-time US employees)
• 401k (US employees).
• Unlimited PTO.
• 3-day weekend each month.

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