Full-Time Growth Lead - Cybersecurity
Packt is hiring a remote Full-Time Growth Lead - Cybersecurity. The career level for this job opening is Experienced and is accepting India based applicants remotely. Read complete job description before applying.
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About Packt: Packt is a leading publisher of technical learning content. We publish books on new and emerging tech rapidly. Our mission is to increase the shared value of deep tech knowledge.
Overview: As Growth Lead for the Cybersecurity portfolio, you'll drive product growth and visibility. You'll utilize DevRel marketing and direct marketing initiatives. You report to the Cybersecurity Portfolio Director.
Responsibilities:
- Community Outreach: Engage with cybersecurity communities, forums, and influencers to increase awareness.
- Amazon Reviews: Manage campaigns to secure positive Amazon reviews.
- Expert Endorsements: Cultivate relationships with cybersecurity experts for endorsements.
- Email Marketing: Execute email campaigns targeted at cybersecurity audiences.
- Website Optimization: Monitor and optimize landing pages for maximum conversion.
Qualifications: Proven track record (3+ years) in growth/DevRel marketing, ideally in cybersecurity or tech publishing. Expertise in influencer outreach, Amazon marketing, and community engagement is essential.
Team Structure: Reports directly to the Cybersecurity Portfolio Director. Collaborates with product management and content teams.
Why work at Packt?: Packt values its employees and creates a positive working environment. It encourages flexible work and offers opportunities for growth.