Full-Time Research Manager, Audience Insights

We're seeking an Audience Insights Research Manager to build and lead a team of researchers. Reporting to the VP, Media, you'll collaborate closely with editorial, product, and strategy teams to create market-leading research reports.

Your Mission: Develop and manage a research program producing original data, deep insights, and compelling storytelling.

Responsibilities:

• Lead the research function, establishing a structured framework.
• Deliver high-impact reports (market research, benchmarking, competitive intelligence).
• Turn data into strategy, shaping editorial direction and go-to-market plans.
• Ensure research is actionable and usable, designing taxonomies and metadata.
• Scale research operations, implementing tools and best practices.
• Stay ahead of industry trends and track competitive dynamics.
• Engage with thought leaders to gain real-world perspectives.
• Develop and mentor a high-performing team of analysts.
• Provide training and tools to empower other teams.
• Experiment with insight delivery (e.g., interactive dashboards).

How Success is Measured:

• Audience & Business Impact: How research influences decisions and content engagement.
• Cadence of Delivery: Volume of surveys, interviews, and reports.
• Data Usability: Effectiveness of research structuring and utilization.
• Industry Influence: Reports' trustworthiness for SaaS executives.
• Team Growth & Development: Research team performance and strategic maturity.

Skills Required:

• 5+ years market research/business intelligence experience (ideally in SaaS).
• Strong data-to-insight conversion abilities.
• Experience leading a research team.
• Proficiency in quantitative and qualitative methodologies.
• Strong storytelling skills and communication (written/verbal).
• Collaboration across teams (content, product, strategy).

Nice to Haves:

• SaaS industry research experience.
• Tools like Tableau, Power BI, or SQL.
• Background in journalism, content strategy, or editorial research.
• Presenting insights to executive leadership.
• Familiarity with SEO and audience research.

What is the last date for applying to the job?

Which countries are accepted for this remote job?