Full-Time Senior Digital Producer

At NerdWallet, we empower consumers to make smart financial decisions with confidence.

Our Brand Studio team creates best-in-class digital experiences that drive engagement, optimize user journeys, and elevate NerdWallet’s brand presence.

We’re seeking a Senior Digital Producer to lead both digital marketing campaign workflows and Agile-driven digital production projects.

In this role, you’ll collaborate closely with copywriters, designers, and creative engineers within our in-house Brand Studio team, acting as a key connector across Marketing, Product, User Engagement, and other cross-functional teams.

Your focus will be on optimizing landing pages, executing performance-driven campaigns, and refining creative workflows and tooling for digital asset production.

This role demands deep expertise in digital creative production, marketing execution, and Agile project management.

You’ll manage end-to-end campaign workflows and landing page initiatives, ensuring efficient collaboration and seamless execution—while upholding high creative and technical standards.

If you bring a unique blend of creative production and product management experience, along with a keen understanding of technical requirements, you’ll thrive in this role and make a meaningful impact on how we deliver and scale our digital experiences.

Where you can make an impact:

• Marketing Campaign & Digital Asset Production: Lead production and execution of digital campaigns and assets, including homepage updates, landing pages, CMS tooling, paid ads, and emails—ensuring timely, on-brief delivery optimized for creative performance.
• Project Leadership: Manage multiple digital projects across brand campaigns, web production, and Agile cycles; strategically prioritize based on impact, stakeholder needs, and team capacity.
• Agile & Cross-functional Collaboration: Operate within Agile frameworks, partnering with design, copy, engineering, product, and growth marketing to drive execution.
• Technical & Creative Planning: Evaluate feasibility, optimize workflows, and incorporate A/B testing, SEO, and personalization strategies.
• Workflow Optimization: Improve creative and marketing workflows by applying best practices to streamline processes and boost team collaboration.
• Tool & Process Optimization: Drive enhancements in tools, workflows, agency partnerships, and systems; communicate Brand Studio processes effectively while adapting to evolving business needs.
• Creative Optimization & Performance Insights: Ensure creative quality and brand/UX alignment by gathering and applying performance insights to continuously improve output.
• Stakeholder & Resource Management: Serve as primary contact for key digital projects; manage scope, timelines, and communication while adapting to changing priorities and navigating ambiguity.
• Stewardship of Best Practices: Advocate for digital production best practices with senior leaders to influence priorities and align work with business goals.

Your experience:

• We recognize not everyone will meet all of the criteria.
• If you meet most of the criteria below and you’re excited about the opportunity and willing to learn, we’d love to hear from you.

• 5+ years of professional experience in digital production, marketing campaign workflows, and Agile project management.
• Deep understanding of creative production and technical best practices for high-impact digital assets, including homepage surfaces, landing pages, CMS tooling, paid digital marketing campaigns and ads, email campaigns, and multi-channel initiatives.
• Proven ability to anticipate and address project roadblocks, proactively developing solutions that improve processes and enhance team efficiency.
• Expertise in Agile methodologies (e.g., Scrum, Kanban) and proficiency with project management tools such as Wrike, Jira, or Asana.
• Experience working with CMS platforms and prioritizing feature development to streamline web production—ranging from no-code/low-code environments to custom-coded solutions for high-impact campaigns.
• Strong technical understanding of web-based production and CMS platforms.
• Familiarity with performance marketing technologies (e.g., Google Optimize, Optimizely, Google Tag Manager, analytics tools) is a plus.
• Demonstrated ability to bridge creative and technical teams, ensuring campaigns are visually engaging and technically sound.
• Experience with A/B testing, UX best practices, and conversion rate optimization (CRO).
• Excellent communication and leadership skills for aligning cross-functional teams and managing stakeholder expectations.
• Ability to thrive in fast-paced, iterative environments—adapting to shifting priorities while keeping projects on track and effectively scoping or re-scoping work mid-campaign.

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