Full-Time Senior Product Marketing Specialist
Renesas Electronics is hiring a remote Full-Time Senior Product Marketing Specialist. The career level for this job opening is Experienced and is accepting Taipei, Taiwan based applicants remotely. Read complete job description before applying.
Renesas Electronics
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Work at both strategic and tactical levels to shape overall marketing strategy, identify new customer engagement opportunities, measure and optimize campaigns, develop new tactics, and solve problems.
Help develop and deliver marketing strategies, tactics, and results that align with program, product, and business goals.
Drive demand generation and generate high-quality marketing qualified leads for the sales team by assisting with tactical marketing plans for new and existing portfolio products and market segments.
Develop and implement internal marketing programs to raise awareness and assist with up-to-date content and collateral for the sales, distribution and management teams.
Support sales and help drive distribution by developing and maintaining technical relationships with new and existing customers in the assigned territory/region with existing products.
Track key competitors and their activities, develop competitive analysis reports to help develop opportunities to grow based on market, competitive landscape, and future product needs.
Participate in negotiations as required and provide feedback to the Division to capture new business and/or maximize profitability.
Work with cross functional teams (Sales, Distribution, Product Marketing, Planning, Customer Service, etc.) to ensure customer success while meeting revenue targets and division expectations.
Develop, format, maintain, and organize content for sales, distribution and customer presentations.
Assist sales/distribution with customer application and technical related questions.
Work with Product Marketing Managers to understand and maintain competitive market pricing.
Occasional travel to support new business opportunities, trade shows, and technology focused meetings.
We are looking for a highly skilled and motivated person to join our team and drive our market presence in Taiwan, South East Asia and at “to be defined” global accounts.
This individual will collaborate with the Regional Marketing team and cross-functional teams within the Standard Products Division to execute marketing strategies tailored to specific regional markets.
The position involves executing campaigns, conducting market research, analyzing market trends, and coordinating efforts to help drive brand awareness, customer engagement, and sales growth.
Bachelor's degree in Electrical Engineering or some other technical discipline
At least 3-5 years of experience in technical marketing, preferably in a regional or local marketing role
Experience with CRM Tools
Strong verbal and written communication skills
Proficient in Microsoft Office Suite (Excel, PowerPoint, Word)
Ability to work collaboratively in a fast-paced environment
Strong attention to detail and organizational skills
Ability to manage multiple projects simultaneously and meet deadlines
Creative mindset with the ability to adapt marketing materials to regional needs
Key Attributes: Adaptability: Able to quickly pivot in response to changing market conditions and company priorities. Team-Oriented: Works effectively in a team environment, collaborating with cross-functional departments. Proactive: Takes initiative to identify opportunities and drive projects forward with minimal supervision. Customer-Focused: Understands the needs and preferences of the regional customer base and tailors marketing strategies accordingly.
Working Environment: This role will be remote, with occasional travel required for regional events or activations. The Regional Marketing Specialist will work in a dynamic, team-oriented environment with opportunities for learning and growth.This Regional Marketing role offers the opportunity to gain hands-on experience in a fast-paced, high-impact area of the business, while contributing to the success of regional marketing initiatives.
Renesas is an embedded semiconductor solution provider driven by its Purpose ‘To Make Our Lives Easier.’
As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.