Full-Time SEO Specialist

Overview

• We are looking for an SEO Specialist to coordinate SEO efforts (including onsite and offsite optimization and keyword expansion research)
• Agency and Corporate background (preferred)
• We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams
• Current knowledge of SEO practices and techniques is essential to this role
• Your goal will be to ensure that content is search-engine friendly and optimized to increase our company s profitability
• Backlinking & Outreach connection/experience preferred

Duties:

• Developing and implementing effective search engine optimization (SEO) strategies
• Coordinating content, design, social media, pay-per-click (PPC) marketing and other activities
• Managing offsite and onsite optimization projects and reporting on performance
• Can build strategic links with out-of-the-box strategies and measure performance to see if the strategy is working on not
• NO WEB 2.0 - building links using PPT, PDFs, Classified Submissions, Social Bookmarking, etc.

Responsibilities:

• Develop and execute successful SEO strategies
• Be Self-motivated and work well independently
• Conduct keyword research to guide content teams
• Review technical SEO issues and recommend fixes
• Optimize website content, landing pages and paid search copy
• Direct off-page optimization projects (e.g. link-building)
• Collect data and report on traffic, rankings and other SEO aspects
• Work with social media and PPC teams to optimize campaigns
• Keep abreast of SEO and integrated marketing trends

Requirements:

• Proven experience as an SEO Specialist or similar role
• Knowledge of standard and current SEO practices
• Knowledge of HTML/CSS
• Experience with SEO reporting
• Experience with Local SEO & NAP submissions
• In depth experience wirh Google keywords suggestions
• Familiarity with relevant tools (e.g. Conductor, Screaming Frog, SEMRush, Magestic, Spyfu, MOZ, etc) and web analytics tools (e.g. Google Analytics, WebTrends)
• Able to acquire white hat backlinks with high Domain and page authority from high traffic websites
• Excellent written & spoken communication skills (English)
• Strong organizational and leadership skills
• Analytical mindset with numerical aptitude
• BSc/BA in Marketing, Business or related field
• Available for 2x weekly check-in Zoom meetings (PST mornings)

Extra Considerations:

• Professional references
• Established Industry & Remote working experience
• Able to provide a portfolio/case studies of past projects
• Experience w/cross functional internal platforms like Slack, Asana, Trello, Hubstaff, etc