Contractor Web Content Designer

GSK Solutions Inc. is hiring a remote Contractor Web Content Designer. The career level for this job opening is Experienced and is accepting USA based applicants remotely. Read complete job description before applying.

GSK Solutions Inc.

Job Title

Web Content Designer

Posted

Career Level

Contractor

Career Level

Experienced

Locations Accepted

USA

Job Details

Experiences Required for This Role

Website Content Writing At least 3 years of measurable experience in the following:

  • Developing modern content for large websites with multiple departments and sizable portfolios of services, informational assets, and applications
  • Creating high level content strategies that focus on logical taxonomies, streamlined user journeys, and human-focused design
  • Planning for the discovery, analysis, segmenting, creation, delivery, tracking, and governance of content
  • Aligning content with business goals, stakeholder objectives, and user needs
  • Inventorying and auditing of content on a local or enterprise level
  • Copywriting a high proficiency in writing for real people and motivating them to action
  • Conducting in-depth research on industry-related topics to develop original content and optimize current content
  • Creating high quality content pieces that can also be used for content marketing needs, including advertising, social media, and email campaigns
  • Editing content and proofreading material for errors and inconsistencies

SEO and analytics At least 3 years of experience with the following:

  • Conducting keyword research, developing SEO strategies, and using industry best practices to increase SERP results and build traffic to content
  • Practicing both technical and on-page SEO methodologies to help build Google's "EAT" objectives
  • Developing high-impact KPIs and tracking the measurable success of content
  • Using customer research and site analytics to prove that content is meeting user needs

Content Lifecycle Governance At least 3 years of experience and use cases with the following:

  • Defining customers' needs and identifying content gaps that prevent successful digital experiences
  • Optimizing and categorizing content to align with a service-oriented information architecture
  • Working with subject matter experts to write clear text in plain language that achieves defined goals
  • Reviewing and improving existing content for accuracy, legibility, accessibility, and compliance with State Content Guidelines
  • Structuring content in ways that customers are used to, and knowing the difference between features and benefits
  • Setting up governance models that support the maintenance of content after publishing

Knowledge, Skills, and Ability

Website Writing and Content Management

  • Knowledge of Sitecore or a comparable CMS
  • Content creation for websites
  • Expert copywriting and editing skill
  • Content marketing
  • SEO and analytics
  • Knowledge/experience with project management tools (Microsoft Office Suite, Teams, Jira)
  • Effective communication skills
  • High emotional intelligence

High Functioning in Complex Situations

  • Ability to distill complex concepts into simple ideas
  • Deadline-driven and able to handle simultaneous tasks, using prioritization models and team communication tools
  • Comfort in suggesting better strategies or pointing out risks in current development efforts
  • Depndable, organized, and equally able to work independently as well as in cross-functional team environments

Team Player

  • Supporting teammates' skills and behaviors through development and delivery
  • Communication and collaboration with multiple departments and stakeholder
  • Creative and analytical thinking with strong problem-solving skills
  • Judgment in dealing effectively and diplomatically with government staff
  • Ability to maintain strict confidentiality

Preferred Skills & Qualifications

Other Desirable Skills

  • Proficient in Sitecore 10.2
  • Bachelor's degree in UX, Web Design, Communications, Marketing, English, Journalism, or related field
  • 3 years of website content writing for a company or institution in a full-time role with defined project-driven goals
  • Proficient in Digital content standards and plain language guidelines
  • Experience with chatbots, search consoles, and helpdesk services
  • Proficiency with content tools, especially development, inventory/auditing, and SEO tools
  • A portfolio of published online conte
  • Industry certification in a field-related discipline
  • 1 year of experience using customer relationship management platforms such as Salesforce
  • 1 year of experience using Google Analytics (preferable GA4)
  • 1 year of experience using data dashboard software like Power Bi

Skill Matrix

Type | Category | Qualification | Description | Competency | Required
Skills | Others | Content marketing |  | Proficient (4-6 Years) | No
Skills | Others | Salesforce |  | Proficient (4-6 Years) | No
Skills | Others | SEO and analytics |  | Proficient (4-6 Years) | No
Skills | Others | Sitecore |  | Proficient (4-6 Years) | No
Skills | Others | Web content management systems | Knowledge of content management systems | Proficient (4-6 Years) | No
Skills | Others | Writing and Editing Skills |  | Advanced (7-9 Years) | No
Education | Others | Bachelor's Degree | Bachelor's degree in Communications, Marketing, English, Journalism, or related field | Proficient (4-6 Years) | No
Skills | Others | Communication skills both verbal and written |  | Proficient (4-6 Years) | No

FAQs

What is the last date for applying to the job?

The deadline to apply for Contractor Web Content Designer at GSK Solutions Inc. is 5th of January 2025 . We consider jobs older than one month to have expired.

Which countries are accepted for this remote job?

This job accepts [ USA ] applicants. .

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