Full-Time Content Marketer

About UpGuard: UpGuard's mission is to protect data. We help organizations find, acknowledge, and remediate cyber risk. UpGuard automates security processes, from monitoring vendor attack surfaces to assessing infrastructure security.

About the Role: Writers play a key role in our marketing team. You'll support high-priority projects, creating blog posts, website copy, product pages, whitepapers, and eBooks. Your clear and concise writing will distill complex concepts.

Responsibilities:

• Create content that educates and engages our audience.
• Collaborate with design, product, marketing, and sales to create compelling content.
• Increase UpGuard's social media presence on LinkedIn and Meta.
• Communicate complex product benefits clearly to users.
• Apply persona and journey thinking to support a consistent customer journey across channels.
• Collaborate with cybersecurity researchers to make their discoveries understandable.

Requirements:

• 5+ years of writing experience (copywriting, content strategy).
• Experience creating short and long-form content.
• Proven ability to create converting content.
• Social media and newsletter experience.
• Understanding of complex cybersecurity products.
• Ability to thrive in a fast-paced environment.
• Evidence of content ranking well.

Benefits:

• Monthly lifestyle subsidy.
• WFH setup allowance.
• Annual learning and development allowance ($1500).
• Generous annual leave.
• Paid parental leave.
• Fully remote work environment.
• Top-spec hardware.
• Personal device security & privacy protection subsidy.
• Generative AI subsidy.

Preferred Skills:

• Creating evergreen content.
• Engaging and converting copywriting.
• Understanding search intent, engagement signals, and content decay.
• Experience with Ahrefs and Clearscope (or equivalents).

What is the last date for applying to the job?

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