Full-Time Digital Content Specialist

The Digital Content Writer plays a pivotal role in shaping and delivering compelling editorial content for Destination Marketing Organizations (DMOs) through a network of talented freelance writers.

Key Responsibilities:

• Develop comprehensive style guides and content briefs tailored to each client, encompassing audience insights, tone of voice, and keyword strategies.
• Establish and maintain an editorial content calendar for full management projects, overseeing projects from conceptualization through post-launch assessment.
• Assign and oversee content requests for freelance writers, ensuring adherence to deadlines and compliance with copyright and privacy regulations.
• Meticulously edit and proofread content for accuracy, coherence, grammar, style, and alignment with brand guidelines.
• Assist the Manager, Digital Content in recruiting and onboarding new freelance talent, and ensuring prompt compensation for completed projects.
• Collaborate seamlessly with cross-functional teams—including marketing, design, and SEO—to craft cohesive content strategies aligned with business objectives.
• Maintain accurate project records to ensure efficient workflow and project tracking.
• Stay up-to-date with industry trends, adopting best practices and leveraging emerging technologies to enhance content quality and efficacy.

Required Skills and Experience:

• Proven track record as a digital copywriter, preferably in an agency or marketing environment.
• Demonstrable expertise in writing, editing, and proofreading.
• Deep understanding of digital marketing principles, encompassing SEO, SEM, social media, and email marketing.
• Proficiency in content management systems (CMS), social media management tools, and analytics platforms.
• Exceptional time management and organizational skills.
• Strong communication and interpersonal abilities.

Preferred Skills/Experience:

• Bachelor's degree in English, Journalism, or Communications.
• Experience working with large freelance networks.
• Travel writing experience.
• Bi/multilingual.
• Functional understanding of HTML.

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