Full-Time Editor, RevOps Team
Black White Zebra is hiring a remote Full-Time Editor, RevOps Team. The career level for this job opening is Experienced and is accepting Canada based applicants remotely. Read complete job description before applying.
Black White Zebra
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About the Role:As the Editor, The RevOps Team, you will be a key player in driving organic traffic growth for the revopsteam.com site. Owning the creation of useful SEO optimized content, and injecting it with expertise from the external subject matter experts you will collaborate with to create high quality articles - with the aim to make your site the go-to resource for career development insights, how-to guides, and helpful software reviews.
Who You Are:You're an audience-first thinker who understands that what's best for our audience is ultimately best for the business, championing quality and user-helpfulness in every piece, using data signals to make improvements based on your audience needs.You are a guardian for content with purpose, ensuring the content that's prioritized and published is the content that will most effectively support your publication’s goals.Your finger is on the pulse of the performance of your most valuable pages—you frequently review SERP and use performance data to analyze the content, take action to recover lost traffic, and iterate strategically to support its ranking at the top of SERP.You cultivate positive relationships with influential SMEs, sourcing the best contributors and software experts. You build a strong contributor pool, enabling you to assign, edit, and scale production while maintaining quality. You continuously seek out opportunities to infuse content with useful SME insights, prioritizing the pages with the most visibility and impact on your publication goals.
What You’ll Be Doing:
- Make High-Quality Content That Ranks - Assign, edit, write, and publish exceptional, expert-driven content that captivates audiences, ranks at the top of search results, builds meaningful traffic around high-priority topic areas, and establishes your site as a trusted authority.
- Maintain & Maximize Content Performance - Transform good content into great content by keeping it fresh, relevant, and better than the competition. Upgrade content, continuously optimizing through collaborative testing with the SEO team in order to drive traffic, clicks on inventory, and audience subscription.
- Elevate Content With SME Insight - Continuously infuse content with SME insights—firsthand stories, data points from studies and surveys, inside jokes, and well-informed opinions. Craft content that's deeply insightful and original, making dry and serious "work" topics fun, engaging and human.
How Your Success Will Be Measured:
- Organic Traffic: # users visiting content you've produced
- Article Performance: # ranking in positions 1-3 for target keyword
- Output: # of new content and upgrades you've published
Your Skillset Includes:
- Proven experience in content creation and editing
- Strong understanding of SEO principles
- Excellent written and verbal communication skills
- Ability to manage multiple projects simultaneously
- Strong collaboration and team-working skills
Nice to Haves:
- Experience working in a media tech company
- Knowledge of UX, Design, and Tech principles
- Existing relationships with influential SMEs and contributors
- Experience with content performance monitoring and improvement