Full-Time Market Research Analyst

As the Market Research Analyst for Insurance, you will shape how Nearmap understands and anticipates the needs of our customers, markets, and competitors. This role focuses on uncovering insights that guide product strategy, roadmap prioritization, and go-to-market alignment. In this role, you will partner with product managers, go-to-market teams, and executives to answer critical questions about what to build, who to build it for, and why it matters. Collaborating with customers, analysts, and internal teams across North America and ANZ, you will turn complex signals into clear recommendations that help Nearmap stay ahead of the market and deliver exceptional value. You will work closely with Product Managers, GTM leaders, and Strategy to inform planning, validate direction, and ensure alignment between customer needs and product execution. You’ll collaborate with Data & Analytics to design and interpret research, with Sales and Customer Success to surface insights from the field, and with Marketing to sharpen messaging and positioning. Your work will help unify the organization around a shared understanding of the market, our customers, and our competitive landscape.

• Plan and conduct interviews, surveys, and observational research to uncover customer needs and pain points.
• Partner with Customer Success and Sales to surface recurring themes from the field.
• Analyze industry trends, market size, growth drivers, and buyer behavior to inform strategic decisions.
• Identify emerging technologies, regulatory shifts, or adjacent opportunities that may influence Nearmap’s roadmap.
• Create structured market segmentation models to help prioritize focus areas.
• Track and evaluate competitor offerings, positioning, pricing, and go-to-market strategies.

Candidates should demonstrate an analytical mindset, with the ability to investigate open-ended questions, synthesize information from diverse sources including geospatial data, and connect insights to product or business strategy. Strong communication skills are essential, with a track record of translating research into clear, actionable recommendations. Familiarity with customer discovery methods such as interviews and surveys is expected.

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