Full-Time Marketing Content Specialist

About the Role:

We are looking for a creative and detail-oriented Marketing Content Specialist to join our dynamic marketing team. As a Content Specialist you will be responsible for developing content strategies that align with our brand vision, business goals, and audience preferences.

Key Responsibilities:

• Research & Analysis: Conduct in-depth research on market trends, competitor strategies, and audience insights.
• Content Strategy Development: Define content strategy across multiple channels.
• Content Brief Creation: Write and develop comprehensive content briefs.
• Creative Direction: Oversee the creation of content that is aesthetically pleasing.
• Collaborative Content Development: Work alongside cross-functional teams to produce content.
• Storytelling: Craft impactful narratives through scripting and storyboarding.
• Performance Tracking: Measure the effectiveness of content campaigns and strategies.

Qualifications:

• Experience: Minimum of 2 years in a content strategy or marketing role.
• Education: Bachelor’s degree in Mass Communication, Marketing, Media, or a related field.
• Portfolio: Demonstrated portfolio showcasing your ability to create compelling content.

Skills:

• Strong understanding of content marketing strategies and tactics.
• Expertise in writing content briefs, scripts, and storyboarding for visual content.
• Ability to develop creative and tech-driven content.
• Knowledge of industry trends and competitors.
• Experience in digital content creation, including blogs, video scripts, and social media.

Desired Traits:

• Creative, innovative, and able to think outside the box.
• Excellent communication and presentation skills.
• Highly organized with strong attention to detail.
• Proficient in content creation tools and platforms.

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