Full-Time Middle/Senior Business Analyst (AdTech)
Sigma Software is hiring a remote Full-Time Middle/Senior Business Analyst (AdTech). The career level for this job opening is Experienced and is accepting Kraków, Poland based applicants remotely. Read complete job description before applying.
Sigma Software
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Gather, analyze, and document business requirements for new features and complex third-party integrations.
Create detailed user stories, workflows, and acceptance criteria to ensure clarity for development and QA teams.
Collaborate closely with engineers, QA specialists, product managers, and client stakeholders to align on priorities and deliverables.
Support planning, estimation, and release management processes within a multinational, distributed team.
Analyze advertising workflows and AdTech integrations to optimize campaign management and platform efficiency.
Take ownership of backlog and requirements management for new feature development.
Work with the AdTech stack, including integrations with ad servers, CRMs, and payment providers, ensuring smooth, end-to-end workflows.
Define processes for complex ad operations and campaign management scenarios.
Contribute to the evolution of a high-load, industry-leading advertising platform used globally.
Act as a lead analyst, driving backlog management, requirements prioritization, and cross-team communication.
- Experience: At least 4 years as a Business Analyst or Product Owner
- Domain Knowledge: Solid background in AdTech, MarTech, or Digital Advertising domains
- Requirements Gathering: Proven hands-on experience in requirements gathering, user story creation, and defining acceptance criteria
- Technical Skills: Experience with API integrations, payment systems, CRMs, and ad servers
- Communication: Excellent communication skills for collaborating with enterprise clients and distributed teams; at least an Upper-Intermediate level of English
Would be a plus: Knowledge of DSPs, SSPs, ad servers, and programmatic advertising flows. Experience working with high-load platforms and real-time integrations. Familiarity with Agile/Scrum methodologies