Full-Time Senior Content Strategist
Informa Group Plc. is hiring a remote Full-Time Senior Content Strategist. The career level for this job opening is Senior Manager and is accepting Washington, DC based applicants remotely. Read complete job description before applying.
Informa Group Plc.
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As a Sr. Content Strategist (Technology), you are responsible for developing content strategy and overseeing content execution for Industry Dive’s content marketing line of business – studioID. You are responsible for managing and advancing our clients’ content marketing programs and projects, primarily in areas related to cybersecurity, the CIO role, and related subjects.
Essential Responsibilities:
- Own the successful delivery of content services.
- Act as the designated point of contact for clients, managing client requests.
- Gain a deep understanding of client needs and marketing goals.
- Orchestrate projects (playbooks, promoted stories, webinars, surveys) from inception to completion; serve as the strategic and project management lead.
- Pitch original content topics and manage editorial calendars.
- Oversee the editorial process.
- Collaborate with strategists, program management, and content director to manage client expectations.
- Manage freelance writers and editors.
- Track client budgets and assess risk/opportunities.
- Lead marketing strategy workshops and quarterly business reviews.
- Develop customer roadmaps.
- Promote expansion of services.
- Deliver operational metrics and business results to assigned clients.
Skills and Experience:
- 3-5 years of experience in a content marketing agency or team.
- Strong communication skills (Zoom, in-person, email).
- Comprehensive knowledge and passion for editorial work.
- Experience ideating and editing written content.
- Experience producing content on technology subjects.
- Experience producing various content formats (podcasts, virtual events, webinars, video).
- Ability to interpret client analytics and SEO best practices.
- Ability to uncover new revenue opportunities and identify risks.
- Ability to manage multiple projects and work within deadlines.
- Comprehensive understanding of content marketing principles.
- Ability to work well on a team and independently.
- Proven track record managing clients, including retention and growth.
- Experience with strategic thinking and complex decision-making.