Full-Time Group Director, Product Marketing

• Lead and develop our regional Product Marketing teams in Canada and the UK, while owning product marketing responsibilities for the US.
• Set the strategic direction, lead by example, and stay deeply involved in day to day execution.
• Write compelling messaging, create sales enablement tools, and lead product launches directly as the team scales.
• Set the global vision and roadmap for product marketing - with structure, scale, and clarity.
• Build a repeatable, high impact function that aligns with GTM and product priorities.
• Translate complex product capabilities into clear, compelling messaging tailored to personas and industries.
• Lead product and feature launches - from planning through execution - ensuring consistent communication and cross-functional alignment.
• Build materials that enable GTM teams to confidently position and sell - battlecards, one-pagers, talk tracks, demo narratives, etc.
• Establish a clear view of the competitive landscape and position Veriforce effectively.
• Act as the connective tissue between Product, Sales, Marketing, and Customer Success.

• 7+ years in B2B SaaS product marketing, with 3+ years in a leadership or team-building role.
• Experience both setting strategy and executing as a hands on marketer.
• A track record of building or transforming a product marketing function - ideally globally.
• Strong communication skills - able to write crisp messaging and adapt across formats and channels.
• Deep understanding of GTM processes, sales enablement, and customer engagement strategies.
• Cross functional leadership and collaboration skills - you know how to rally a team and get things done.
• Industry experience in safety, compliance, workforce management, or operational risk in industrial sectors is required.

What is the last date for applying to the job?

Which countries are accepted for this remote job?