Full-Time People and Content Marketing Associate Manager

People & Content Marketing

• Manage and lead all people and content marketing projects in the region, including Social Media Management, KOL engagement and Livestreaming.
• Conceptualise, plan and manage all content marketing strategies to support clients in achieving business targets
• Produce high-quality content by collaborating with influencers, designers and writers (paid & organic content)
• Spearhead and expand Synagie’s KOL content creator network
• Have a firm pulse on the social media & KOL content creator landscape & trends

Livestreaming

• Oversee the live stream production & coordination on marketplaces, social platforms or equivalent with the production team, partners, clients & hosts.
• Own & improve livestream production processes, inclusive of studio setup & equipment.

Client Management

• Collaborate with internal and external stakeholders to ensure the successful implementation of content marketing strategies & projects
• Build long-term relationships with clients to develop a trusted advisor relationship.
• Manage day-to-day production and financial management workstream.
• Have a good understanding of the client’s business, product & category
• Manages client expectations and delivery across all projects
• Track and measure the delivery and campaign performance for actionable post-mortem reports, providing meaningful insights and identifying future revenue opportunities.

Leadership

• Ownership of People & Content Marketing revenue growth, reputation and relationships with clients and content creators.
• Identify opportunities and gaps based on data & market trends to develop client marketing strategies and initiatives.
• Inspire, coach and develop a high-performing team to build a strong pipeline of leaders.

Administrative

• Manage and ensure billings and payment accuracy, especially with content creators for project completion.
• Documentation and archival of content and digital visuals in the asset library.
• Build & maintain market & category benchmarks across solutions for future campaign development and go-to-market strategies

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