Full-Time Product Marketing Director

• Build differentiated storytelling messaging and positioning to position ServiceNow as the leader in enterprise security and AI governance
• Develop programs and create buyer journey content that fuels ambitious product growth
• Support product launches and major releases to drive customer adoption
• Partner closely with product owners and development teams to help shape future product vision and refine the customer value proposition
• Engage closely with customer marketing to deliver compelling customer stories
• Collaborate with customers and partners to deliver elite public facing presentations grounded in outcomes and impact
• Equip sales teams with the tools, training, and content needed to effectively communicate product value to customers
• Help Campaign Directors and other corporate marketing Program Managers to coordinate various marketing programs and activities to achieve pipeline goals
• Monitor industry trends, competitor activities, and customer feedback to inform product positioning and strategy

• An AI first mentality, elevating and accelerating your work products by embracing AI and embedding it in your everyday work
• An ability to translate product features into customer value without jargon or buzzwords
• Passion for embracing new ideas and experimenting with innovative approaches to achieving business goals
• Strong experience designing, developing and implementing insight-driven, content-led marketing campaigns working with the business and marketing leadership
• Excellent communication and story-building skills, with the ability to influence stakeholders at all levels
• Outstanding interpersonal skills; a true relationship builder
• 8+ years of enterprise software and B2B product marketing experience with a proven track record of success
• Experience running large-scale programs and operations
• Experience with go-to-market and product launch
• Experience with digital content and campaigns
• Experience in selling or marketing enterprise security software a strong plus
• 10-15% travel

What is the last date for applying to the job?

Which countries are accepted for this remote job?