Full-Time Product Marketing Specialist
Xplor is hiring a remote Full-Time Product Marketing Specialist. The career level for this job opening is Experienced and is accepting Worldwide based applicants remotely. Read complete job description before applying.
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Join our Fitness and Wellbeing vertical as a Product Marketing Specialist to make a real impact every day.
We’re looking for a Product Marketing Specialist to help arm our revenue teams with the tools, messaging, and insights they need to sell with confidence. This role will be dedicated to building and maintaining a library of tools and materials that help us differentiate and win market share.
What you’ll do:
- Support go-to-market efforts for product launches and updates—crafting talk tracks, value props
- Translate product features into clear, compelling messaging tailored for prospects and decision-makers in the boutique fitness space
- Build and maintain sales materials: battlecards, pitch decks, customer stories, competitor comparisons, and objection-handling guides
- Keep enablement content up to date and easy to find (e.g., via Guru or other systems)
- Be the glue that holds our training and enablement ecosystem together—collaborate with AEs, managers, and cross-functional partners to lead bimonthly training sessions
- Pull insights from Gong—competitive trends, objection themes, product feedback—and translate them into action
- Participate in new hire training for sales team–owning collateral, demo, and enablement onboarding and training
- Keep demo environments updated and optimized to ensure reps can deliver the most effective, efficient demos that showcase the product at its best
You might be a fit if you:
- Have 2–4 years in product marketing, sales enablement, or a similar GTM-focused role (SaaS experience is a plus)
- Have a strong ability to translate marketing themes or product features into powerful messages for the sales team to leverage
- Have experience crafting messages or content pieces that are leveraged in sales conversations or in low-funnel marketing activities
- Have strong organization skills and attention to detail
- Are tech savvy and have experience with SalesLoft, Gong, Guru, video tools like Loom, Vidyard and more
- Get energized by collaboration and working with a passionate team