Full-Time Campaign Manager I (Remote)

Campaign Manager I assists with managing multi-channel campaigns with high levels of personalization to build awareness, promote products and services, and drive lead generation. Collaborate across cross-functional teams to project manage the development, execution, and delivery of campaign workflows that translate to revenue.

Responsibilities

• Understand and master ability to set up, execute, and optimize campaigns for client success.
• Develop campaigns with respect to the client experience and all phases of the buyer journey.
• Coordinates multi-channel marketing campaigns, including project management, channel execution, communication, and results.
• Monitor the effectiveness of campaign initiatives and adjust programs to improve results.
• Tell the story behind successful campaigns initiatives, both how and why.
• Follow established workflows for the lifecycle of marketing programs, including creation, review, approval, distribution, analysis, optimization, and archival. Provide and analyze reports that measure performance.
• Proactively learn and seek opportunities to contribute on non-display products through ebbs and flows in business.
• Support and share ideas on innovative action plans to exploit and/or improve team outputs.
• Support efforts and contribute toward regular testing against department KPIs and how that impacts clients and vision of org and company.
• Use empowerment to handle operations first line of defense for issues on problematic campaigns – make sure critical issues are being addressed promptly/accurately and seek creative approaches to resolutions – escalate to management as necessary.

Education

• Preferred 4 Year / Bachelors Degree with a Marketing or Business Focus.

Experience

• The ideal candidate will have a minimum of 3+ years of account/campaign management within the digital media industry, or similar relevant experience in digital advertising and/or client service operations.

Skills and Certifications

• Deep understanding of programmatic buying via DSPs, data management, audience targeting, DMPs, mobile, desktop, OTT/CTV, DOOH and Digital Audio.
• Experience with 3rd party tags, rich media, HTML, Javascript.
• Exposure to Atlassian/JIRA software and Microsoft Excel proficiency is a plus.
• Proficiency in discussing campaign optimizations and technical troubleshooting.
• Tremendous attention to detail and strong written and verbal communication skills.
• Excellent organizational, verbal, and written communication skills.
• Collaborative team player with excellent interpersonal skills.
• Strong presentation skills, both in design and delivery.
• High sense of urgency and attention to detail.
• Ability to multitask and prioritize effectively.
• Proficiency in web-based tools, preference for experience in the Google Suite.

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