Full-Time Campaign Marketing Manager

Kiavi is a leading private lender to residential real estate investors (REIs).

We use data and technology to offer a simpler, faster, and more reliable way for customers to access capital to scale their businesses.

As a Campaign Marketing Manager, you'll play a critical role in driving targeted and broad growth campaigns across various channels, including email, paid media, social media, and direct mail.

Responsibilities Include:

• Develop and execute comprehensive marketing campaigns to drive acquisition, retention, and lifecycle engagement.
• Lead end-to-end campaign workflows (creative briefings, execution, and post-campaign analysis).
• Oversee always-on campaigns and targeted efforts to maintain consistent engagement and lead generation.
• Deploy pilot initiatives and tests to explore new growth opportunities and improve customer acquisition.
• Coordinate content creation and distribution across multiple channels (email, direct mail, social media, paid media, and events).
• Establish KPIs, analyze campaign performance data, and report key metrics to stakeholders.
• Collaborate with cross-functional teams (Marketing, Sales, RevOps, Operations, Legal, Product, Engineering, and FP&A).

Requirements:

• 5+ years of marketing experience, preferably in a fast-paced environment.
• Degree in Marketing, Communications, or a related field.
• Experience managing integrated, multi-channel marketing programs and working with creative and cross-functional partners.
• Strong attention to detail, collaborative mindset, passion for targeting audiences, and driving leads/opportunities.
• Ability to understand data, derive insights, and analyze opportunities.
• Excellent communication skills (verbal and written).
• Familiarity with creating KPIs and measuring campaign success.
• Working knowledge of platforms like Salesforce, Tableau, Marketo, Hubspot.

Nice to Have (Not Required):

• Real estate or finance experience.

Compensation:

$83,000 - $120,000 + bonus + benefits.

Benefits:

• Medical, dental, vision insurance.
• HSA.
• Disability and life insurance.
• Remote work policy (with reimbursement options).
• Flexible time off.
• Paid leaves.
• 401(k) with company match.

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