Full-Time Content Creation Lead
Leonardo.Ai is hiring a remote Full-Time Content Creation Lead. The career level for this job opening is Manager and is accepting Australia based applicants remotely. Read complete job description before applying.
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About the team
This role sits at the intersection of Canva and Leonardo AI. The Hype Team lives within Leonardo AI. It’s a tight-knit, culture-obsessed squad on a mission to make Canva a trend-driving, talked-about brand.
About the role
As the Hype Team Lead, you’ll be the strategic force behind Canva’s trend-driven marketing. You’ll shape the vision, steer the team, and deliver campaigns that ignite cultural momentum and drive mass awareness.
What you’ll do
- Set the vision and roadmap for trend-driven campaigns that make waves across TikTok, Instagram, Reddit, and emerging platforms
- Turn AI-powered features, Canva tools, and user behaviors into viral, shareable moments
- Lead creative sprints internally and with agencies—balancing speed with boldness.
- Write crystal-clear briefs that combine cultural insight with creative provocation
- Partner closely with product, brand, creator, and marketing teams to ship fast and shape the future of creative storytelling
- Identify trends, content loops, and formats Canva can originate, join or remix
- Champion experimentation, helping the team test, learn, and evolve quickly
Who you are
- A social-native, AI-curious creative strategist with proven experience in brand, culture, or digital storytelling
- You’ve led creative projects or agile campaign squads and know how to bring the best out of small teams or collaborators under pressure
- You understand how trends start, not just when they’ve peaked, and can steer creative direction based on real-time shifts in culture
- You move fast without losing the story, balancing instinct with strategic clarity
- Fluent in how generative AI is shaping internet culture