Full-Time CRM & App Marketing Manager

Own and optimize app-first CRM journeys: push notifications, in-app messaging, and cross-channel flows

Partner with product and tech to implement mobile touchpoints and trigger logic within the Autohero app

Develop and execute personalized omni-channel strategies that engage, convert, and retain users

Plan and deliver CRM campaigns – supported by dedicated design, analytics, and engineering teams

Collaborate with our Marketing Intelligence team to define reporting needs and ensure you have the right insights to guide CRM strategy

Track user behavior and CRM performance metrics to test, learn, and iterate (e.g. via A/B testing, segmentation, automation)

Launch and scale new messaging channels such as WhatsApp or RCS across the CRM ecosystem

• Experience in CRM or mobile marketing – ideally in e-commerce or app-based environments
• Hands-on experience with push, in-app, and email campaigns, and a clear sense of what drives engagement
• A data-driven mindset and strong analytical skills – you let KPIs and insights guide your work
• The ability to identify reporting needs and collaborate with analytics teams – you know what data is available, what to ask for, and how to turn insights into action
• A proactive, curious mindset – you challenge the status quo and seek continuous improvement

Fluency in English is a must; Spanish or French as a native language is a strong plus

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