Full-Time Digital Marketing Manager

As our Digital Marketing Manager, you'll lead digital marketing campaigns from start to finish. We're looking for someone with a genuine passion and experience for digital marketing in the B2B industry and can confidently take initiative and consult clients to grow their online presence. You will be the primary point of contact for clients, acting as a trusted advisor.

You will report to Aimtal’s Growth Marketing Lead and work closely with our Account Services, Design, and Content teams to develop and execute campaigns across the entire marketing funnel.

This role requires exceptional communication, analytical, and client management skills. This is a client-facing role and a fully remote company.

Responsibilities:

• Lead and manage client marketing campaigns, acting as the primary point of contact.
• Develop digital marketing and demand generation strategies.
• Conduct and present research on industry trends and digital marketing best practices.
• Provide strategic guidance to clients and internal teams.
• Lead client calls and presentations.
• Own the setup and management of campaigns across platforms, including LinkedIn Ads and Google Ads.
• Manage all aspects of organic social media, with a specific focus on LinkedIn.
• Build and manage campaign assets such as landing pages, lead forms, and automated workflows within HubSpot and other CRMs.
• Write and edit high-quality copy for paid ads, social media, marketing emails, and landing pages.
• Review and approve all marketing materials.
• Own and lead all reporting and analytics for your assigned campaigns.
• Build easy-to-understand reports and dashboards.
• Analyze and report on campaign performance.
• Leverage marketing automation platforms like HubSpot to streamline workflows and track ROI.
• Establish processes to effectively measure and report on the effectiveness of digital marketing campaigns.
• Proactively identify and implement improvements to digital marketing processes and workflows.

Qualifications:

• HubSpot Proficiency: Proven experience in building and reporting on marketing campaigns within HubSpot.
• Digital Advertising: Deep, hands-on knowledge of paid media platforms, including LinkedIn Ads and Google Ads.
• Analytics & Reporting: Proficient in using analytics platforms such as Google Analytics, Looker Studio, and/or Tableau.
• Agency Experience: Proven experience working in a professional services or agency environment.
• Client Communication: Exceptional written and verbal communication skills.

Full-time, salaried role with competitive pay. Health, dental, and vision insurance. 18 days of paid time off and 8 paid holidays. Remote work stipend. Annual in-person company retreat.

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