Full-Time Director, Brand & Communications

Director of Brand & Communications is a key leadership role responsible for shaping and elevating the brand identity and communication strategies for Revalize and its portfolio of products.

Manage and direct all internal and external communications, ensuring brand elements align with business goals and foster a positive reputation.

Requirements:

1. Brand strategy and development: Develop and implement a comprehensive brand strategy aligned with business goals, enhancing brand equity. Define brand positioning, messaging, and visual identity; ensure consistency across all touchpoints. Continuously evaluate and refine the strategy based on feedback, performance data, and market trends.
2. Creative strategies and direction: Lead creative direction for marketing initiatives, ensuring alignment with brand strategy and marketing objectives. Oversee the development of creative concepts and assets across digital, video, and events.
3. Corporate Communications: Leverage social platforms to engage stakeholders, share key messages, and manage the company's online reputation. Craft effective internal communication strategies to engage employees, drive company culture, and ensure alignment with business goals. Create and implement crisis communication plans, manage media inquiries, and respond to emergencies swiftly.
4. Public Relations: Develop PR strategies to build brand awareness and manage reputation. Oversee PR agency relationships.
5. Budget management: Develop and manage budgets for brand and creative initiatives. Partner with other functions to monitor spending and ROI, making data-driven recommendations for budget adjustments.
6. Team development: Design, build, and lead a high-performing team, fostering commitment to company values and culture.

Experience Requirements: 7+ years in marketing, including 2+ years in marketing leadership within B2B/SaaS companies. 5+ years in brand management, creative direction, and communications with a proven track record in B2B brands (startups and global brands). Experience leading creative agencies, marketing in technology, or fast-paced scale-up environments.

Skills and Abilities:

• Understanding of category, products, audiences, and competitive landscape
• Excellent writing and editing skills for communications materials
• Knowledge of creative design and collaboration tools
• Strong strategic thinking and creative skills
• Experience managing cross-functional teams

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