Full-Time Director of Global Marketing

Director, Global Marketing position is responsible for leading the marketing function for the Diagnostic & Genomics (D&G) Business Unit. Manages a global team, handling financial delivery and budget management. Develops and implements best-in-class marketing strategies supporting product and service offerings.

Responsibilities:

• Develop marketing strategies to achieve sales & profit goals.
• Develop, optimize, and execute a digital strategy for lead generation and eCommerce.
• Drive automated marketing platform usage.
• Recruit, develop, and retain top talent within the marketing team.
• Understand customer needs to optimize targeted marketing and positioning.
• Develop fact-based metrics and marketing dashboards.
• Develop and maintain brand and positioning strategy for D&G products.
• Manage external supplier relationships (marketing agencies, industry orgs).
• Collaborate with regional teams to build coordinated sales & marketing strategies.
• Support key opinion leader relationships.
• Manage and optimize marketing spend within budget.
• Perform other duties as assigned.

Qualifications:

• Undergraduate degree in science (chemistry preferred).
• 10+ years of marketing leadership experience (Life Sciences preferred).
• Proficiency in strategic planning, budgeting, market research, brand management, and product positioning.

Preferred Qualifications:

• MBA

Competencies & Behaviors:

• Alignment with LGC core values (Passion, Curiosity, Integrity, Brilliance, Respect)
• Favorable representation of the department & company.
• Proven ability to manage cross-functional, global teams and deliver growth.
• Experience with digital marketing, eCommerce, and unintegrated backend systems (highly desirable)
• Strong understanding of B2B/B2C content marketing, automation, and classic channel marketing.
• Experience in diverse team environments
• Strong coordination, problem-solving, conflict resolution and consensus building skills
• Willingness to travel
• Ability to make independent decisions and manage multiple tasks efficiently
• Excellent interpersonal skills.
• Confidentiality

Education & Experience

• Bachelor's degree in Marketing, Business Administration, or related scientific discipline. MBA preferred.
• 10+ years of marketing experience, including 5+ years in strategy development and deployment.
• Life Science industry experience preferred.

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