Full-Time E-commerce Senior Marketing Specialist

E-commerce Marketing Specialist

Job Overview: As the Ecommerce Marketing Coordinator, you'll play a key role in ensuring seamless operations within our Shopify storefront. You'll be responsible for end-to-end product setup and inventory management, ensuring all items are accurately listed, updated, and maintained. You'll coordinate with cross-functional teams to support timely product launches, restocks, and promotional updates—making sure everything goes live as planned and performs smoothly.

Key Responsibilities:

• Monitor daily site performance and flag any merchandising or UX issues.
• Maintain site infrastructure including inventory syncs, platform integrations, and backend settings.
• Support order flow, fulfillment integrations, and data accuracy across systems.
• Document workflows, SOPs, and operational improvements for ecommerce tools.
• Assist in updating the DTC site content including homepage banners, product pages, landing pages, and blog updates.
• Support new product launches, promotions, and seasonal campaigns by coordinating digital assets and timelines.
• Partner with the operations and customer service team to proactively facilitate and resolve issues and escalations.
• Collaborate with creative, merchandising, and product teams to ensure site content is accurate, beautiful, and on-brand across all DTC sales channels (including TikTok Shop, Shop App).
• Support SEO and content strategies to drive organic traffic and visibility.
• Assist manager and team members with ad-hoc reporting and special projects.

Qualifications:

• Comfortable in a fast-paced, collaborative environment.
• Ability to identify and solve problems autonomously, ability to collaborate with cross-functional team
• Familiarity with ecommerce platforms (e.g., Shopify) and tools like Klaviyo or Postscript
• Highly organized with excellent time management and attention to detail.
• 4 year degree preferred
• Excellent communication and interpersonal skills.
• Basic understanding of HTML/CSS and UX best practices.
• Site merchandising experience

Bonus Points:

• Previous experience at a DTC beauty or wellness brand
• Previous experience with TikTok Seller Central and/or subscription platforms

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