Full-Time Ecosystem Marketing Manager
Aptos is hiring a remote Full-Time Ecosystem Marketing Manager. The career level for this job opening is Manager and is accepting USA based applicants remotely. Read complete job description before applying.
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Aptos is a people-first blockchain on a mission to help billions of people achieve universal and fair access to decentralized assets in a safe and scalable way.
About the Role
We are looking for a strategic and collaborative LFM Marketing Manager to join our Marketing team. This role will serve as the dedicated marketing lead for the LFM program — Aptos Foundation’s flagship initiative to support the most promising builders launching on Aptos.
The LFM Marketing Manager will work hand-in-hand with ecosystem projects to provide holistic, hands-on marketing support across pre-TGE and post-TGE phases.
You will be the connective tissue between LFM projects, the Aptos ecosystem team, and the broader Aptos marketing org, ensuring that each project has the tools, resources, and guidance needed to succeed.
Key Responsibilities
- Ecosystem Liaison: Act as the main point of contact between the LFM program and the Aptos Foundation marketing team to coordinate support across PR, AMAs, social, content creation, media coverage, and more
- Marketing Activation Planning: Partner with LFM project teams and Aptos ecosystem leads to develop and align marketing plans around key moments like TGE, major product launches, and partnership announcements
- Campaign Execution Support: Guide projects on how to execute successful campaigns across different marketing channels — from positioning to messaging to distribution
- Budget Evaluation: Collaborate with the Aptos ecosystem team to assess marketing grant proposals from LFM projects, evaluate the effectiveness of proposed budgets, and define ROI metrics
- Playbook Development: Help standardize support by building repeatable frameworks, best practices, and templates that can be scaled across the LFM program
- Performance Tracking: Create reporting structures to track the impact of marketing efforts and share results with internal stakeholders and project teams
- Education & Enablement: Empower ecosystem project marketers by sharing trends, insights, and strategic recommendations relevant to the Aptos ecosystem and broader web3 landscape
Requirements
- 5+ years in marketing roles, ideally with experience in web3, startups, or ecosystem-driven companies
- Strong understanding of early-stage go-to-market strategy, token launches, and community-led marketing
- Exceptional project management and cross-functional collaboration skills
- Ability to manage multiple projects simultaneously in a fast-paced environment
- Deep empathy for builders and strong communication skills to advise teams with varying levels of marketing experience
- Data-driven mindset and experience setting and measuring performance metrics
- Passion for web3 and enthusiasm for supporting the next generation of decentralized projects
Salary
The base salary range for this full-time position is $119k - $183k.