Full-Time Employer Branding / Recruitment Marketing (m/f/d)

• Employer Brand Strategy & Execution: Develop and implement localized employer branding strategies for the German and Dutch markets.
• Recruitment Marketing Campaigns: Plan and execute data-driven campaigns on platforms like LinkedIn, Indeed, Glassdoor, Kununu and relevant local job portals. Monitor campaign performance and optimize using data insights.
• Content Creation & Storytelling: Produce high-quality content including social posts, employee stories, videos, career site updates, and event assets. Partner with employees to create authentic narratives.
• Events & Community Engagement: Coordinate Redcare's presence at job fairs, university events, and meetups in Germany and the Netherlands. Support local employer brand activations and internal ambassador programs.
• Analytics & Reporting: Track and report key KPIs such as campaign ROI, engagement, and employer reputation. Present actionable insights and recommendations for continuous improvement.

• Proven experience in employer branding or recruitment marketing in an international environment with focus on a German market. Dutch market knowledge is a big plus.
• Expertise with LinkedIn, Indeed, Glassdoor, Kununu, and local job boards.
• Confident using analytics tools (e.g., LinkedIn Campaign Manager, Google Analytics, Excel).
• Data-savvy, detail-oriented, and driven to create a strong candidate experience.
• Skilled in content creation with a good eye for visual storytelling.
• Experience planning and executing digital and in-person campaigns and events.
• Strong communicator who loves building connections and sees the power of engagement and storytelling.
• Fluent in English and German. Dutch skills are a plus.

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