Full-Time Global Partner Marketing Manager

• Deliver partner ready campaigns, share with partner ecosystem and drive adoption
• Work closely with central campaigns team to identify sales plays relevant to partners and collate campaign tool kits including necessary marketing and BD assets
• Responsible for education and enablement of marketing and BD teams within channels to include Industry and solution messaging, campaign best practice and recommendations for execution success.
• Provide a critical interface into the broader IFS ecosystem, championing channel marketing imperatives and identifying and developing the key assets and messaging channels require to drive demand
• Share with channel partner ecosystem the latest marketing messaging, relevant content and campaigns though partner connect, email updates, webinars and workshops alongside regional partner teams.
• Share up and coming campaigns and content plans with partners and support regional partner marketing to build plans with focus channels
• Responsible for global reporting of pipeline contribution and engagement against targets and performance optimization and insight of partner delivered campaigns
• Drive campaign adoption and usage along with regional partner marketing and ensure that best practices are shared and leveraged around the globe.
• Educate wider partner ecosystem on B2B marketing best practice and develop IFS marketing/demand gen certification
• Manage the production of content and assets that boost global partner marketing activities (landing pages, digital content, webinars and social media messaging)
• Partner marketing Comms & Events and maintain SharePoint pages and campaign calendars
• Promote partner-related activities at events such as Partner Summits, Sales Kick-Off, Connect, Unleashed
• Manage Partner brand usage including IFS Partner brand guidelines, logo usage, website profiles

• Proven ability in managing multi-channel marketing programs and understanding of B2B Demand Generation through the partner ecosystem
• Ideally B2B tech background, agency or in-house
• 3-5+ years of relevant experience with some focus in B2B campaign strategy and planning
• Self-starter with a strong ability to prioritize, perform and willingness to get stuff done
• Ability to influence and demonstrate new ideas via a consultative approach, working across cross functional teams
• Proven history working in of Martec tools and ability to quickly learn new marketing tools
• Confident and willingness to dig into data, analyze and draw insight and experience and understanding of standard marketing metrics and KPIs
• Anticipate needs, develop strategies and innovative approaches
• Confident, outgoing personality that can integrate with a busy team environment
• Fluent English, other languages are always beneficial.
• Undergraduate degree

• 2-3 yrs’ history in a similar role working with partners with proven partner demand generation
• History with marketing campaign creation and execution
• Knowledge of Partner Relationship Management (PRM) tools; Zift preferred

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