Full-Time Head of Growth & Performance Marketing

Wing is seeking a Head of Growth & Performance Marketing to lead acquisition, funnel optimization, and growth experiments.

This is a hands-on role where you'll own paid ads, landing pages, SEO, content, and lifecycle marketing, working closely with the founders.

You Will Own:

1. Performance & Growth Marketing:
   • Launch and scale campaigns across Google, Meta, YouTube, LinkedIn, TikTok, Reddit.
   • Own paid acquisition end-to-end.
   • Implement attribution models and multi-touch tracking.
   • Test growth experiments across paid, SEO, and organic channels.
2. Landing Pages & Conversion Rate Optimization (CRO):
   • Design and optimize user journeys.
   • Monitor SEO performance and iterate on content.
   • Build high-converting landing pages and run A/B tests.
   • Analyze behavioral data to improve UX and conversion.
3. Creatives & Copywriting:
   • Define content and GTM strategies.
   • Write high-converting, SEO-optimized copy.
   • Own organic content engine and backlink outreach.
   • Work with designers to produce ad creatives.
4. Lifecycle, Email & CRM Automation:
   • Build and manage lifecycle flows.
   • Own email infrastructure setup and health.
   • Design personalized drip campaigns.
   • Connect CRM with product and ad platforms.
5. Strategic Initiatives:
   • Design and run low-cost acquisition experiments.
   • Own co-marketing partnerships and community-led growth loops.
   • Support hiring, documentation, and team processes.

What Great Looks Like:

• You’ve taken a B2B SaaS from $0 to $1–5M ARR.
• You can show case studies with measurable impact.
• You move from idea to launch in days.

Preferred Skills & Experience:

• 5+ years in digital marketing with a focus on B2B performance marketing.
• Deep understanding of marketing fundamentals and experimentation.
• Ability to leverage AI tools.
• Track record managing ad budgets across Google, Meta, and LinkedIn.
• Experience optimizing funnels and landing pages.
• Experience with email marketing platforms and influencer campaigns.
• Proven track record in SEO strategy and content production.
• Hands-on with tools like GA4, Framer, PostHog.
• Excellent copywriting and design instincts.
• Experience with marketing automation platforms.

What is the last date for applying to the job?

Which countries are accepted for this remote job?