Full-Time Junior CRM Manager

• Plan, execute, and monitor CRM campaigns across email, SMS, push notifications, and in-app messaging
• Utilize gambling-specific CRM platforms to manage player lifecycles and automate retention workflows
• Collaborate with content, product, and design teams to deliver timely and engaging campaigns
• Analyze campaign performance and player data to optimize targeting strategies and customer journeys
• Support A/B testing and segmentation initiatives to enhance campaign effectiveness
• Assist in developing bonus and reward strategies tailored to player behavior
• Ensure all CRM activities comply with regulatory requirements across different jurisdictions

• 1+ year of hands-on CRM experience, preferably in iGaming, betting, or other fast-paced consumer industries
• Familiarity with CRM platforms such as Optimove, Salesforce, FastTrack, or similar
• Strong understanding of communication channels including email, SMS, and push notifications
• Solid knowledge of customer segmentation, retention KPIs, and campaign logic
• Comfortable working with player behavior data and campaign metrics
• Excellent organizational skills with the ability to manage multiple campaigns simultaneously
• Detail-oriented, proactive, and collaborative mindset
• English proficiency (B1-B2)

• Experience in iGaming industry

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