Full-Time Landing Page Strategist

As a Landing Page Strategist, you’ll play a critical role in executing and optimizing high-performing landing pages that drive real business results across lead generation, paid media, and eCommerce campaigns.

Responsibilities:

• Client Execution & Project Management: Own the execution of landing page deliverables, serve as the primary day-to-day contact for internal teams, translate paid media strategy into high-converting landing page experiences, and collaborate cross-functionally with various teams.
• Landing Page Strategy & Optimization: Assist in developing landing page strategies, conduct CRO audits, support A/B testing, and apply best practices in messaging, UX, and mobile-first design.
• Content & QA: Draft or refine landing page copy, review landing pages for accuracy, and conduct device and browser testing.
• Collaboration & Growth Enablement: Work alongside the Managing Director to operationalize best practices, maintain internal tools, and contribute to ongoing training.

Role Requirements:

• 3+ years of experience in CRO or running Landing Page projects (agency experience preferred).
• Portfolio of work examples with proven results.
• Experience working with Landing Page & CRM platforms: Unbounce, Hubspot, Marketo, etc.
• Experience working with design platforms like Figma.
• Experience with user behavior tools like Microsoft Clarity, Hotjar, etc.

Key Performance Indicators (KPIs):

• Implement AI-driven automation 50%+ of landing page workflows.
• On-time delivery of landing page milestones.
• Conversion rate performance vs. benchmark.
• Number of launched landing pages per month.
• Client satisfaction and internal team feedback.
• A/B testing velocity and learnings logged.

Most Important Things (MITs):

• Execute Flawlessly Across the Landing Page Lifecycle.
• Drive Conversion-Focused Results.
• Collaborate Across Teams.
• Grow Through Process and Learning.

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