Full-Time Marketing Manager

We are looking for a Marketing Manager to join our team and take ownership of the tactical execution of our marketing initiatives. This role is an exciting opportunity to work across the full spectrum of marketing disciplines, with the ability to shape processes, drive measurable impact, and grow your career alongside our company.

The Marketing Manager will be responsible for managing day-to-day marketing operations and campaigns across social media, email, events, content, and web. You’ll report directly to the Head of Marketing, collaborate closely with sales, product, and engineering, and play a critical role in building and scaling Diagrid’s marketing function.

Your first priorities will include:

• Planning Diagrid’s upcoming conference participation
• Setting up and running webinars (acting as technical host)
• Taking over the content calendar for blogs and videos

Responsibilities:

• Social Media & Content: Execute the company’s social media strategy using automation tools. Track industry news and share relevant updates. Manage the content creation process (blogs, videos, graphics) to engage our developer and enterprise audiences.
• Website Management: Keep the company website up to date using Webflow. Manage ongoing updates and ensure a user-friendly experience. Support SEO/SEM initiatives to improve visibility.
• Events & Webinars: Plan and manage both in-person and virtual events, from small meetups to large conferences. Serve as the technical host for webinars, ensuring smooth execution.
• Email & Communications: Manage newsletters and outbound email campaigns in HubSpot. Create, optimize, and maintain email automations and sequences.
• Demand Generation: Execute multi-channel demand generation campaigns (social, paid ads, email). Collaborate with sales on lead nurturing and conversion strategies.
• Analytics & Reporting: Track campaign performance, social engagement, and website traffic. Provide regular reports and insights to the Head of Marketing.
• Cross-Functional Collaboration: Work across sales, engineering, and leadership to align marketing efforts. Proactively suggest and implement process improvements.

Tools You'll Work With:

• HubSpot CRM & Marketing Automation
• Google Analytics
• Webflow
• Canva (with agency support)
• YouTube
• Slack & GSuite
• Linear (task management)

Requirements:

• Bachelor’s degree in Marketing, Engineering, or Humanities (with relevant marketing experience and understanding of software engineering).
• 2+ years of experience in a marketing role, ideally with a B2B SaaS vendor.
• Demonstrated experience producing digital content (blogs, videos, eBooks, emails, social posts).
• Proficiency in social media platforms and basic design tools (Canva).
• Basic video editing experience for social media, webinars
• Familiarity with CMS and website management (ideally WebFlow)
• Experience with webinars/events coordination.
• Strong project management skills with meticulous attention to detail (i.e. no typos, broken links, or inaccurate dates).
• Ability to analyze metrics and translate them into actionable insights.
• Comfort working in a fast-paced startup environment with adaptability and initiative.

What is the last date for applying to the job?

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