Full-Time Marketing Specialist (Digital & Demand Generation)

McFadyen Digital is hiring a remote Full-Time Marketing Specialist (Digital & Demand Generation). The career level for this job opening is Experienced and is accepting Florianópolis, Brazil based applicants remotely. Read complete job description before applying.

McFadyen Digital

Job Title

Marketing Specialist (Digital & Demand Generation)

Posted

Career Level

Full-Time

Career Level

Experienced

Locations Accepted

Florianópolis, Brazil

Job Details

Are you a motivated marketer who enjoys hands-on execution across a variety of digital channels? If you’re detail-oriented, curious, and eager to grow into a full-stack marketer, this role is a great fit. We’re seeking a Marketing Specialist who will support the execution of digital programs that generate awareness, engagement, and qualified leads.
Top 5 Responsibilities
  1. Support multi-channel campaign execution - Assist in building and running campaigns across paid search, paid social, email, website updates, and retargeting.
  2. Build and manage basic email and nurture workflows - Create email sends, segment lists, set up simple automation sequences, and maintain contact databases within HubSpot or similar platforms.
  3. Coordinate content and marketing assets - Work with internal teams to gather creative, update landing pages, assist with webinar and partner promotions, and ensure campaigns launch successfully.
  4. Collect, organize, and report performance data - Track metrics such as impressions, clicks, leads, CPL, and funnel movement; provide weekly summaries.
  5. Maintain tracking, QA, and marketing operations tasks - Ensure UTMs, pixels, forms, landing pages, and CRM fields are accurate and functioning.
Additional Responsibilities
  • Assist with paid media setup and monitoring (Google Ads, LinkedIn, Meta) under guidance.
  • Support SEO and content promotion efforts by conducting keyword checks and sharing performance insights.
  • Manage updates to the website or landing pages using templates or CMS tools.
  • Help coordinate events, webinars, and partner marketing activities.
  • Research new tools, channels, and techniques; propose small tests when appropriate.
  • Maintain organized documentation for campaigns, audiences, templates, and processes
Top 5 Qualifications
  1. 3-5 years of experience in digital marketing or marketing coordination roles.
  2. Strong attention to detail and comfortable with data.
  3. Familiarity with HubSpot or similar marketing automation platforms.
  4. Basic understanding of digital channels (e.g., Google Ads, LinkedIn Ads, social media, landing pages, email campaigns).
  5. Excellent communication skills and the desire to learn quickly.

FAQs

What is the last date for applying to the job?

The deadline to apply for Full-Time Marketing Specialist (Digital & Demand Generation) at McFadyen Digital is 10th of January 2026 . We consider jobs older than one month to have expired.

Which countries are accepted for this remote job?

This job accepts [ Florianópolis, Brazil ] applicants. .

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