Full-Time Marketing Support Specialist

Marketing Support Specialist will assist the marketing team with managing CRM platforms, content creation, and campaign performance analysis.

Key Responsibilities:

• CRM Management: Maintain and update HubSpot CRM; ensure data accuracy and integrity; segment and manage contact lists for targeted campaigns.
• Campaign Support: Assist in planning, executing, and tracking marketing campaigns across digital channels; coordinate email marketing campaigns for timely delivery and accurate tracking.
• Content Coordination: Support content creation for social media, blogs, newsletters, and promotional materials; collaborate with the content team to schedule and publish content on various platforms.
• Market Research: Conduct market research to identify trends, competitor activities, and potential opportunities; prepare research reports and present findings to the marketing team.
• Analytics and Reporting: Generate reports on marketing campaign performance using HubSpot and other analytics tools; analyze data to provide actionable insights and recommendations for improvement.
• General Support: Assist with event coordination and other marketing initiatives as needed; maintain and update marketing documentation and workflows.

Requirements:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 2+ years of experience in a marketing support role.
• Proficiency in HubSpot CRM and marketing automation tools.
• Strong understanding of digital marketing channels (SEO, email marketing, social media).
• Excellent written and verbal communication skills.
• Strong analytical skills; ability to interpret data and create reports.
• Ability to work independently and manage multiple tasks simultaneously.

Additional Information: Immediate joining is preferred. Work from home.

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