Full-Time MarTech Digital Marketing Specialist
The Credit Pros is hiring a remote Full-Time MarTech Digital Marketing Specialist. The career level for this job opening is Experienced and is accepting USA based applicants remotely. Read complete job description before applying.
The Credit Pros
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Join The Credit Pros for a 100% Full-time REMOTE OPPORTUNITY:Unlock Your Potential in the Thriving Credit Repair Industry!
Are you ready to take your career to new heights? At The Credit Pros, we believe that unique perspectives drive innovation and success. We're seeking talented individuals who are passionate, eager to learn, and thrive on fresh challenges.
If you're ready to join a team that works hard and plays hard, look no further – you're destined to be a future TCP employee.
Summary: The Credit Pros is seeking a MarTech Digital Marketing Specialist to create and deliver data-driven, integrated customer experiences inside the marketing technology stack. This is a hands-on, roll-up-your-sleeves role for a doer who thrives on execution, not just strategy.
You will actively manage ad spend, optimize conversion rates, automate email marketing, and analyze performance data to drive measurable results.
You'll collaborate with cross-functional teams to align digital efforts with business goals, stay ahead of industry trends, and execute strategies that maximize brand visibility and customer engagement.
If you love diving into the details, making things happen, and seeing the direct impact of your work, we want to hear from you!
Job Responsibilities:
- Build & execute all customer communications across automated channels (primarily email, SMS & push notifications) including the automation that powers them.
- Manage and optimize ad spend across platforms such as Google, Bing, Meta, and TikTok to enhance brand awareness, generate high-quality leads, and drive conversions.
- Execute Conversion Rate Optimization (CRO) initiatives using industry-leading tools like Unbounce and VHO to improve site performance through A/B and multivariate testing.
- Develop and automate email marketing campaigns, including transactional emails, newsletters, promotional outreach, and drip campaigns, to nurture leads and engage existing customers.
- Develop and execute campaigns to drive revenue through ancillary monetization strategies.
- Lead the creation and curation of compelling, high-quality content, including blog posts, videos, and social media assets, to enhance audience engagement.
- Monitor and optimize email and SMS deliverability to maximize engagement and conversion rates.
- Create marketing automation workflows to identify and promote cross-sell opportunities, enhancing customer engagement and revenue growth.
- Track and analyze performance metrics using analytics tools to identify trends, uncover insights, and provide data-driven recommendations for campaign improvements.
- Create reports, dashboards, and presentations that showcase campaign effectiveness, measure ROI, and guide future marketing strategies.
- Stay ahead of emerging trends and best practices in digital marketing, paid advertising, email automation, and social media management.
- Work closely with cross-functional teams, including Marketing, Sales, and Creative, to align digital marketing initiatives with overall business goals.