Full-Time Paid Search Account Manager - Italian Speaking
Lastminute.com is hiring a remote Full-Time Paid Search Account Manager - Italian Speaking. The career level for this job opening is Experienced and is accepting Poland based applicants remotely. Read complete job description before applying.
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Job Title - Paid Search Account Manager - Italian Speaking
Working model - Remote from Poland
Team - You will join the Customer Acquisition Team
Level - Professional
Location - Poland
Contract - Permanent - full-time (EUR 36 h/week)
As a key member of the SEM team, you’ll work closely with the SEM Team Lead to plan, execute, and analyse paid search campaigns across multiple brands and products, with a clear focus on Google Ads, Search Ads 360, and Microsoft Advertising.
Your goal: ensure all campaigns align with our business and marketing objectives, pushing constantly for optimisation, automation, and innovation.
What your impact will be:
- Take full ownership of SEM performance for a specific market or product area.
- Identify growth opportunities and lead testing, scaling, and optimisation initiatives.
- Deliver actionable insights and drive measurable impact through data-driven decision making.
- Collaborate with cross-functional teams (Branding, Analytics, Pricing) to enhance campaign efficiency and innovation.
- Develop and maintain best practices for SEM and share knowledge within the team.
- Contribute to automation projects (scripts, rules, feed management) to streamline campaign operations.
Your expertise:
- +5 years of hands-on experience in Paid Search, with solid experience in Google Ads and/or Search Ads 360.
- Proven experience managing large-scale, multi-million budgets and complex account structures across multiple markets.
- Deep understanding of smart bidding, automation, and audience strategies.
- Advanced Excel / Google Sheets skills for data analysis and performance reporting.
- Highly data-driven and analytical, with the ability to translate insights into action.
- Familiarity with Google Analytics / GA4 and measurement frameworks.
- Strong collaboration mindset and eagerness to work with teams beyond SEM to scale impact.
- Advanced level of Italian.
Desirable: Minimum knowledge of Mysql, BigQuery Understanding of A/B test tools.