Full-Time Senior Brand Strategist
Parisleaf is hiring a remote Full-Time Senior Brand Strategist. The career level for this job opening is Senior Manager and is accepting USA based applicants remotely. Read complete job description before applying.
Parisleaf
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About You
You're a gifted, confident communicator and facilitator, even with the toughest stakeholders. You enjoy and have a knack for building relationships, knowing that building trust will pave the path for our team to make beautiful, useful, and successful campaigns. You have the strategic vision to brainstorm and identify new opportunities mutually beneficial to our company's growth and the growth and success of our partners. You love meeting prospective partners to understand their vision and get excited about the opportunity to help them carry it further. "Sales" may not be your thing, but fostering and stewarding relationships is. You're comfortable contributing to the process by helping future partners understand who we are and how we can help them. You hit your stride when you've built a trusting partnership and can drive ongoing, long-term relationships that contribute to the top line. You're comfortable and fluent with branding and how it can be applied across all mediums (print, digital, live events, etc.) to support an organization's goals and are excited to develop plans and ideas. You've helped clients develop everything from competitive analysis to project briefs, strategic marketing plans, and more. At the same time, you think critically about the client and various projects we're supporting them with and can point out potential problems and solutions–or even opportunities. You love seeing all of the disparate pieces of a puzzle and seeing how they all fit together with clarity and ease.
You're a fantastic collaborator. You've worked closely with designers and writers, and you are excited to see your foundational work represented conceptually with impactful execution.
You are proactive, self-motivated, and organized. You thrive in creating clarity out of chaos - communicating the clarity you've created and bringing people along. You're comfortable presenting work to clients and listening for what they're not saying. You enjoy facilitating conversations and exercises in workshops, presentations, and meetings and thrive when you have to think on your feet. You can work a room. You can defend your decisions with confidence, professionalism, wisdom, and research.
You are curious, empathetic, and – most importantly – willing to set your ego aside for the greater good of our partners and teammates.
Bonus round: You're knowledgeable about nonprofits and fundraising campaigns. You're excited to help our partners crystallize their vision for their organization's future, and you embrace your toolkit of research methods to help them arrive at relevant strategies and tactics that empower them to meet their goals.
The Role
The Senior Brand Strategist will work closely with our creative, project management, business development, and leadership teams to help service the agency and our partners' needs.
Key Responsibilities
- Be curious about what makes our partners tick and what will motivate their constituents.
- Get excited about researching partner organizations and others in the landscape.
- Build a good understanding of the nonprofit world, fundraising campaigns, our partners, their peers, competitors, etc., and use that knowledge in practice with partners.
- Listen to partners with intent and know what to do with the information received (e.g., how it informs research, how it could spark a creative idea, how it could be a red flag for us, etc.).
- Ask questions that lead to uncovering truths or ideas.
- Facilitate strategic workshops in a room full of egos and politics.
- Synthesize findings into themes and ideas and collaborate with a writer to create impactful briefs.
- Think on the fly, be creative, and be comfortable with the fact that we all have bad ideas, and that's ok.
- Have a toolkit for finding/building alignment with large groups.
Background/Requirements
This is a Senior-level Brand Strategist position. At least 10 years of experience in a strategy role on projects that include research, analysis, and key insights. A majority of this time must be at an agency. Branding agency experience preferred.
Possible employment type: full_time
Possible allowed location: USA